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Objections
- The Ultimate Guide for Mastering the Art and Science of Getting past No
- Narrated by: Jeb Blount
- Length: 5 hrs and 53 mins
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Publisher's Summary
There are few one-size-fits-all solutions in sales. Context matters. Complex sales are different from one-call closes. B2B is different than B2C. Prospects, territories, products, industries, companies, and sales processes are all different. There is little black and white in the sales profession.
Except for objections. There is democracy in objections. Every salesperson must endure many NOs in order to get to YES. Objections don't care or consider: who you are, what you sell, how you sell, or if you are new to sales or a veteran. For as long as salespeople have been asking buyers to make commitments, buyers have been throwing out objections. And, for as long as buyers have been saying no, salespeople have yearned for the secrets to getting past those NOs.
Following in the footsteps of his blockbuster best sellers Fanatical Prospecting and Sales EQ, Jeb Blount's Objections is a comprehensive and contemporary guide that engages your heart and mind. In his signature right-to-the-point style, Jeb pulls no punches and slaps you in the face with the cold, hard truth about what's really holding you back from closing sales and reaching your income goals. Then he pulls you in with examples, stories, and lessons that teach powerful human-influence frameworks for getting past NO - even with the most challenging objections.
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- Mike
- 2020-05-10
practical and honest
Loved it. Jeb shoots straight from the hip! So relatable and practical it is a must for every apprentice, journeyperson and master sales professional.
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3 people found this helpful
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- Js
- 2020-02-06
Great book
First book I've read about objections, lots of tecnics and relevant stories. I really enjoyed it.
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- Damien Mijatovic
- 2020-03-23
Great book, horrible narrator
Absolutely loved the book and it's content but the narrator was just brutal. It was robotic and very monotone. I love Jeb and his books but please for the love of god either narrate them yourself or find someone with a personality to read them.
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3 people found this helpful
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- Jacqueline
- 2021-07-09
Swearing at random pts in the bk
Swearing in a business book... not necessary and makes it hard to listen to this around other ppl. Even if all of the advice is gold, bc of this I may not even finish this book.
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