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5.0 out of 5 starsA Great Reading Experience
Reviewed in Canada on July 24, 2017
A book that takes you in, and spits you out a whole lot wealthier. The branding, forecasting and pricing mechanics every entrepreneur should know about.
3.0 out of 5 starsBeautifully printed, great content if you finish it. $68 though?
Reviewed in the United States on November 13, 2018
The content is good. Your return on investment should be great if you use it. It's beautifully printed and the art work is really cool. $68 for a book though is pretty steep considering most people don't even finish books and if they do most fail to implement. This is a tough review to write knowing that this book is worth $68 if implemented. But again, if you're the type to just stack books or never finish them (I know many of you), $68 will buy you 3-4 other books to add to your under utilized library. I read marketing content like most people breath oxygen. I love it. I write marketing "articles" for folks in my trade association... but again (again) if you're a failure to launch-er, buy 4 other books.