Résultats par auteur "Pat Spenner"


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    • The Challenger Customer

    • Selling to the Hidden Influencer Who Can Multiply Your Results
    • Auteur(s): Brent Adamson, Matthew Dixon, Pat Spenner, Autres
    • Narrateur(s): Steve Kramer
    • Durée: 8 h et 40 min
    • Version intégrale
    • Au global
      4.5 out of 5 stars 5
    • Performance
      5 out of 5 stars 4
    • Histoire
      5 out of 5 stars 4

    The authors unveil research that identifies Mobilizers and provide a roadmap for how sales and marketing teams can find them, engage them with disruptive insight, and leverage them to drive consensus across the customer organization. Once you have identified the Mobilizers among your customers, almost any rep, with the right coaching, tools, and marketing support can start a chain reaction that leads to a whole organization getting on board with even the most provocative ideas.

    • 5 out of 5 stars
    • Pay attention, take notes, lead your market

    • Écrit par Luke (Lucas) Starbuck le 2018-11-12

    Prix: CDN$ 37,63