Art Business

Game theory means rigorous strategic thinking. It’s the art of anticipating your opponent’s next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies - from pop culture, TV, movies, sports, politics, and history - the authors show how nearly every business and personal interaction has a game-theory component to it.

Douze techniques efficaces pour améliorer ses prises de parole, savoir convaincre et négocier, désamorcer les conflits... Comment réussir à surmonter son anxiété pour captiver et convaincre un auditoire ? Quelles techniques adopter pour pitcher une idée, éveiller l'intérêt de ses interlocuteurs et susciter l'adhésion ? Quels réflexes acquérir pour instaurer et entretenir des échanges constructifs avec ses collaborateurs ou son manager ?

Capturing the music, characters, escapades, and energy of his DJ days, a profound memoir from seven-time Grammy-winning record producer Mark Ronson. Lady Gaga, Adele, Amy Winehouse, Dua Lipa, Bruno Mars, Miley Cyrus, the Barbie soundtrack—behind some of the biggest musical moments in the past...

How to Make It in the New Music Business, since its first publication in 2016, has become the go-to resource for musicians eager to make a living in a turbulent industry. Widely adopted by ambitious individuals and music schools across the world and considered "the best how-to book of its kind" (Music Connection), this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that "big break" and take matters into their own hands.

This program is read by and contains archival audio of the author from MSNBC, BBC Question Time, Oxford Union, and other sources. Win Every Argument shows how anyone can communicate with confidence, rise above the tit-for-tats on social media, and triumph in a successful and productive debate in...

When Hugh Hefner quit his job at Esquire to start a magazine called Playboy, he didn't just want to make money, he wanted to make dreams come true. In this wise and penetrating biography, intellectual historian Steven Watts looks at what Hugh Hefner went on to become and how he took America with him. Hefner became one of the most hated and envied celebrities in America, standing just barely on the wrong side of decency - with as many as seven million subscribers to his magazine.

Are you a startup founder with a great product but no sales? Do prospective clients say your product is interesting, but no one’s buying? Collin Stewart, founder and CEO of Predictable Revenue, shares hard-earned lessons about navigating the chaos of a startup and the daunting task of finding your first customers. The Terrifying Art of Finding Customers is a straight-talking guide for founders focused on tackling the essential steps to growth in the right sequence.

"En tant que guru, je n'ai ni doctrine à inculquer ni philosophie à enseigner, et pas plus de croyance à propager. L'unique solution à tous les maux qui tourmentent l'humanité réside dans la transformation de soi." Grâce à ses enseignements, à la fois vivants, simples et éclairants, ainsi qu'à ses nombreux engagements pour la paix et l'éducation, Sadhguru est devenu l'un des guides spirituels les plus reconnus en Inde et dans le monde entier.

Step into the world of P. T. Barnum, the master of showmanship and a pioneering entrepreneur, with his timeless classic The Art of Money Getting. This book is not just a guide; it's a treasure trove of wisdom and practical advice from a man who built an empire from scratch. Whether you're an aspiring entrepreneur, a seasoned business owner, or someone looking to improve your financial acumen, Barnum's insights will inspire and empower you to achieve your financial goals.

Our current definition of “productivity” is broken. It pushes us to treat busyness as a proxy for useful effort, leading to impossibly lengthy task lists and ceaseless meetings. We’re overwhelmed by all we have to do and on the edge of burnout, left to decide between giving into soul-sapping hustle culture or rejecting ambition altogether. But are these really our only choices?

The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve.

A practical and accessible guide to getting across complex information clearly, by BBC presenter and journalist Ros Atkins, creator of the viral 'Ros Atkins on...' explainer videos. Explanation - conveying meaning - is an art. And the BBC presenter and journalist Ros Atkins, creator of the viral...

The Complete Strategy Collection, a compilation of ancient and historical philosophies, will increase your knowledge of strategy, conflict, and adversity throughout the ages, giving you valuable insight into the past while opening a window to the future. Although each of the works can be considered a manual or diagram for war or engaging in physical combat, the life skills embodied in each can be adapted to everyday life in modern society. Listen and learn how you, too, can take advantage of the strategies of war.

A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).

New York Times Bestseller Following the success of Lean In and Why Women Should Rule the World, the authors of the bestselling Womenomics provide an informative and practical guide to understanding the importance of confidence—and learning how to achieve it—for women of all ages and at all...

In this valuable resource guide for both beginners and professionals, veteran songwriter, producer, arranger, vocalist, music director, and educator Larry D. Batiste shares practical advice and tips from his decades of experience in ways that are bound to help all listeners improve their songwriting skills. Through this book, listeners will learn the craft of professional songwriting, including the ins-and-outs of song structure, lyric and melody writing, and the essential elements of a hit song.

Moneyball reveals a quest for something as elusive as the Holy Grail, something that money apparently can't buy: the secret of success in baseball. The logical places to look would be the giant offices of major league teams and the dugouts. But the real jackpot is a cache of numbers collected over the years by a strange brotherhood of amateur baseball enthusiasts: software engineers, statisticians, Wall Street analysts, lawyers, and physics professors.

Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever, and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger - think global - and turn Disney into a stronger brand in international markets.

When did documentaries get glamorous? Documentary Superstars looks at the history of documentaries and traces their transition from hands-off to in your face. Exclusive interviews with Michael Moore, Morgan Spurlock, Errol Morris, George Clooney, Sacha Baron Cohen, Morgan Freeman, Al Gore, and more of the biggest names in the field show the impact of the documentary style on mainstream movies and on our society.

The world's foremost producer of personal development and motivational audio programs offers an expanded version of Brian Tracy's sales classic.