Craft Business

Published multi-genre writer Laura Goode had an epiphany after finishing her MFA and building a freelancing career: Nobody is teaching writers how to wield their persuasive storytelling abilities to make money from their writing. So she decided to write the business-of-writing handbook she needed most. Pitch Craft draws on Goode’s experience as a novelist, poet, essayist, filmmaker, and creator of a pitching and publishing course to uncover what nobody else will tell you about the business strategy that creates a writing career.

After a life of exploring the way people exchange value in over 35 countries, Diehl teaches business owners how to have conversations about brand strategy. In Brand Identity Breakthrough, you will learn how to develop a strong business identity by combining your personality and values with the functionality of your products to become irreplaceable to your audience.

¿Alguna vez has experimentado la magia de una habitación iluminada por la suave luz de una vela aromática, mientras te envuelve una fragancia cautivadora que parece transportarte a un mundo de calma y serenidad? Ahora, imagina tener el poder de crear esas velas tú mismo, llenando tu hogar con aromas personalizados y atmósferas encantadoras.

Winning Words is your no-nonsense guide to communicating with clarity, confidence, and impact. Whether you’re speaking to your team, a client, or a packed boardroom, this book helps you find the words that win—without the fluff or waffle. From crafting emails to commanding a room, this audiobook equips professionals, leaders, and entrepreneurs with tools to cut through noise and connect with real meaning.

Want to grow herbs and give your family an enormous health head-start, but you don’t know how to begin? Looking for a cost-effective way to proactively promote health and wellness naturally, without relying on the pharmacy? Then learn to grow your own medicine in five easy steps.

Based on extensive archival research as well as interviews with the movement's key players going back to the 1960s, this acclaimed book is the most comprehensive chronicle yet of one of the most interesting and lucrative culinary trends in the US since World War II. Acitelli weaves the story of the rise of American craft beer into the tales of trends like Slow Food and the rebirth of America's urban areas, and paints an unforgettable portrait of plucky entrepreneurial triumph.

Inspiring stories from jewellery makers to basket weavers, artists to terrarium makers, printmakers to ceramicists, bring bags of real-world advice and inspiration for those wanting to take their first steps into this new artisanal economy. With more time at home than ever before, the restorative distraction of crafts and making has seen a mainstream resurgence. So too has the desire to 'make a living' from creating handmade products to sell, or to sell our creative skills.

Dive into the world of board game creation and bring your ideas to life, even if you've struggled with creativity in the past! Are you an aspiring game designer overwhelmed by where to start? Do you find yourself juggling numerous game ideas but struggle to form them into a cohesive, engaging experience? Have you already poured hours into an underperforming game, only to find it doesn't resonate with players?

Goose Island opened as a family-owned Chicago brewpub in the late 1980s, and it soon became one of the most inventive breweries in the world. In the golden age of light and cheap beers, John Hall and his son Greg brought European flavors to America. With distribution in two dozen states, two brewpubs and status as one of the twenty biggest breweries in the United States, Goose Island became an American success story and was a champion of craft beer. Then, on March 28, 2011, the Halls sold the brewery to Anheuser-Busch InBev, maker of Budweiser, the least craft-like beer imaginable.

What’s your story? It’s a question human beings have been asking each other since we first gathered around a campfire. Millennia later, this human need for storytelling hasn’t changed. We communicate most effectively through our personal stories - and our professional success depends on it. This groundbreaking guide shows you how to tap into the timeless power of storytelling to transform your business.

Step away from the craft fair. Set up shop on Etsy, the world market for art, design and home decor! For artists, crafters, designers, and vintage resellers, it's a revolution. Never before has it been so easy to open a storefront that will reach millions of paying customers - with no up-front investment - online, in an afternoon! Learn how thousands of Etsians, young and old, have launched their business on a shoestring, usually part-time at home. See how to sell items quickly, earn money, and have fun doing it.

Have you sensed a mysterious force guiding your decisions, a whisper of intuition leading you down unknown paths? Ash Walker, a trailblazing entrepreneur and author felt that same way–he embarked on a journey to discover the mystical art of blending business with magic. Ash’s personal experiences and explorations have opened doors to an enchanting world where business meets magic, logic embraces intuition, and success is crafted with grace and wisdom.

By the time Jerry Stadtmiller was nine years old he knew what he would do for the rest of his life: rebuild old airplanes. Born a preemie in 1936, Jerry overcame the odds only to face an ongoing series of medical problems that nearly ended his career many times over.

In Negotiation, Gavin Presman shares his ethical and mutually-beneficial approach, showing you how to prepare for and engage in every negotiation to achieve better results for yourself and others - whether you're drawing up a contract with a new client, buying a house or, often the trickiest of all, settling family disagreements.

In this surprising and moving memoir, the legendary rap star and cofounder of Run D.M.C. keeps it a hundred percent, speaking out about his battle with depression and overcoming suicidal thoughts—one of the most devastating yet little known health issues plaguing the black community today. As...

Discovering the New York Craft Spirits Boom chronicles the lives of 30 craft distillers throughout New York State, from Brooklyn to the Finger Lakes - distillers that distill spirits such as whiskey, bourbon, gin, vodka, and much more! Each story is as varied and unique as the brands that they create. It's an intimate look into their struggles and triumphs and their decisions to embark upon this spirited journey...

In Kind by Michael G. Neece offers valuable insights for those seeking to achieve career success and create a better future, both at work and in the world.

In his new book, Sell - the first book on the subject by an Indian practitioner of business - best-selling author and inspiration to generations of entrepreneurs Subroto Bagchi presents the concepts of selling and salesmanship from his unique perspective. Elaborating on the essential skills required to be a successful seller - whether of a product, a service, an idea, an organization or even personal skills - Bagchi crystallizes his on-the-ground knowledge about salesmanship through stories and anecdotes from his vast repertoire of experience.

The Irreverent Guide to Spectacular Communication is a professional development guidebook of sorts, and a personal growth tour. In these pages you’ll find a buffet of small, strategic, and actionable ways to improve your communication and interpersonal (soft) skills. Along the way, you'll find a multitude of examples of real people implementing those skills and the positive impact it had on their lives.

Bruce R. Dorey is an expert coach and author of Lift: The Nature & Craft of Expert Coaching. In his work, Bruce takes a fresh look at how to prepare the next generation of businesspeople. Integrating current scientific research on human behavior, Bruce applies a traditional craftsman model to promote institutional knowledge transfer within large organizations.