New Business

Previously published as Negotiating While Black Winner of the 2024 “Most Useful” Book by the Non-Obvious Book Awards Winner of the 2024 "Best Self-Help" Award by the African American Literary Awards A real-world, one-of-a-kind resource for anyone who has ever been underestimated, overlooked...

Digital transformation of the business landscape is well underway, and businesses are being reshaped faster than ever before. Agility and adaptability are now critical components of these businesses' survival. But building these traits requires a holistic approach with an unrelenting focus on automation. How does one go about developing that focus? Vijay Tella, Scott Brinker, and Massimo Pezzini deliver a guide to implementing automation in the real world, avoiding jargon and vague bromides in favor of concrete examples.

Based on her groundbreaking research and large-scale scientific studies, Oettingen introduces a new way to visualize the future, called mental contrasting. It combines focusing on our dreams with visualizing the obstacles that stand in our way. In Rethinking Positive Thinking, Oettingen applies mental contrasting to three key areas of personal change - becoming healthier, nurturing personal and professional relationships, and performing better at work.

Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible is a comprehensive A-to-Z library of everything you might need to know. Not only does it teach new entrepreneurs what works and what doesn't, with scores of tips, hints, insider information, and secrets of success, but it's also a reliable, valuable, and insightful resource for established business owners who want to help their businesses to grow and succeed.

Looking for a simple, high-demand business you can start with minimal tools and make money fast? How to Start a Window Cleaning Business: Shine Glass, Stack Cash is your complete guide to launching a profitable window washing service—perfect for solo operators, side hustlers, or anyone ready to earn daily cash in any neighborhood.

The New Tycoons: Inside the Trillion Dollar Private Equity Industry That Owns Everything takes the listener behind the scenes of these firms: their famous billionaire founders, the overlapping stories of their creation and evolution, and the outsized ambitions that led a group of clever bankers from small shops operating in a corner of Wall Street into powerhouse titans of capital. This is the story of the money and the men who handle it.

Are you curious about artificial intelligence but unsure how to turn that curiosity into cash? AI Novice to AI Entrepreneur is your ultimate guide to launching and scaling a profitable AI-powered business—no tech degree required. Packed with step-by-step frameworks, real-world examples, and mindset mastery tips, this guide transforms AI overwhelm into entrepreneurial clarity. You’ll learn how to think like a strategist, act like a CEO, and earn like a digital mogul.

Small businesses are the backbone of the US economy. They are the biggest job creators and offer a path to the American dream. But for many, it is difficult to get the capital they need to operate and succeed. In the Great Recession, access to capital for small businesses froze and in the aftermath, many community banks shuttered their doors and other lenders that had weathered the storm turned to more profitable avenues. For years after the financial crisis, the outlook for many small businesses was bleak. But then a new dawn of financial technology, or 'fintech', emerged.

A revelatory guide on how to build, sustain and grow a brand. A brand is either beloved, or it’s noise. We live in a fast-paced world of immediate gratification where consumers can listen to any song, watch any movie, or read any article, with the touch of a few buttons. They are peppered...

From the man who coined the term "net neutrality," author of The Master Switch and The Attention Merchants, comes a warning about the dangers of excessive corporate and industrial concentration for our economic and political future. We live in an age of extreme corporate concentration, in...

Meet your next crisis head on and get through it stronger than ever by using the hard-earned strategies and core principles from Marc Polymeropoulos, a highly decorated, 26-year operations officer with the CIA. Marc Polymeropoulos has had to live with the consequences of decisions made under the...

If you’re looking at this audiobook, my guess is that you’ve reached your breaking point. It’s time to do something about it, because what you’re doing now isn’t working.

You'll find the following in Up Your Business: effective interview questions and strategies; a sample ad that attracts eagles and weeds out turkeys; three dozen high-impact training strategies; the three keys to weeding out entitlement in your business; your three options for dealing with poor performers; how to create vision and strategy for your business; and much, much more!

Victor W. Hwang and Greg Horowitt propose a radical new theory to explain the nature of innovation ecosystems: human networks that generate extraordinary creativity and output. They argue that free market thinking fails to consider the impact of human nature on the innovation process. This ambitious work challenges the basic assumptions that economists have held for over a century.

It's getting harder to grow your restaurant. Marketing on social media takes too much time. Delivery app fees are sucking up your profit. Technology is getting harder to keep up with. The big chains are getting bigger…and they're coming for your customers.

Great startups don't waste time on small stuff. If you study the early days of any great startup, you’ll see that 90% of their growth came from 10% of the stuff they tried. But most needed years of experimentation to find their growth levers. This book aims to shortcut that process. Generic tactics like paid ads, SEO and referral programs will only get you so far. Growth levers are things like the professional photographs that made tens of thousands of customers trust AirBnb when they otherwise wouldn’t—a crucial move that unlocked explosive growth.

Looking to build a profitable online business with low startup costs, zero inventory, and unlimited creative potential? How to Start a T-Shirt Business: The Ultimate Guide to Print-on-Demand Profits is your complete step-by-step guide to launching a successful t-shirt brand using the power of print-on-demand platforms.

This book takes you through Lean IA’s 36 steps of the AEIO YOU methodology to scale successfully, discussing tools, techniques, roles, and responsibilities. You will notice that the AEIO YOU method, which you can use to bring RPA into your company, can also be used for introducing any new technology.

Looking to gain control of your career while creating a business offering both flexibility and financial independence? This comprehensive guide serves as your blueprint for building a thriving Virtual Assistant business from the ground up. In today's remote-work environment, businesses of all sizes desperately need administrative support. The demand for virtual assistants who can manage overflowing inboxes, schedule meetings, and coordinate calendars continues to surge.

Written for first-time entrepreneurs, freelancers, creators, and side-hustlers, The All in One Beginner’s Guide to Starting a LLC walks you step-by-step through everything you need to know to launch legally, stay compliant, and feel confident doing it. No fluff. No legal jargon. Just the exact process to help you make your business official—without the fear or overwhelm.