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The marketing landscape for life sciences companies to reach healthcare professionals (HCPs) has transformed with the rise in digital point-of-care (POC) platforms. Preparing marketers and publishers for the next way to effectively reach clinicians, entrepreneur and former physician Harshit Jain, MD examines the virtual POC marketing ecosystem and shares his marketing acumen with businesses to optimize communication initiatives to prescribers.

Death is undeniable and unavoidable. We must accept it; there is no other choice. But coming to terms with our mortality can profoundly influence how we live—and how we die. Having been a hospice nurse for decades, Penny Hawkins Smith is an expert on death and dying. As a recovering alcoholic and former drug addict, she knows what it means to change course and become a meaningful contributor to society. Through her work with death, Penny found her purpose in life. In Influencing Death, Penny brings transparency and levity to the grim topic of death.

No Stone Unturned recreates the genesis of NecroSearch International: a small ,eclectic group of scientists and law enforcement personal, active and retired, who volunteer their services to help locate the clandestine graves of murder victims and recover the remains and evidence to assist with the apprehension and conviction of the killers.

The Clockwork Universe is the story of a band of men who lived in a world of dirt and disease but pictured a universe that ran like a perfect machine. A meld of history and science, this book is a group portrait of some of the greatest minds who ever lived as they wrestled with natures most sweeping mysteries. The answers they uncovered still hold the key to how we understand the world.

Collaboration, discussion, and interaction are the lifeblood of a company’s progress and innovation. Unfortunately, meetings can hamper these collaborations when they’re poorly planned, badly run, and haphazardly organized. With the guidance and advice of meeting management expert J.W. Dionne, you’ll find out exactly what you have to do.

Over the past three years, the notorious @GSElevator Twitter feed has offered a hilarious, shamelessly voyeuristic look into the real world of international finance. Hundreds of thousands followed the account, Goldman Sachs launched an internal investigation, and when the true identity of the man behind it all was revealed, it created a national media sensation - but that's only part of the story.

In the past, the business world favored the aggressive "Type A" personality. But in these unsettled times, being courteous and thoughtful has proven to be a more effective way to win clients and customers and influence others. The competitive advantage depends on your ability to use your emotional intelligence and social graces to take your career to the next level. Here are secrets to mastering the details that will get you ahead at work from an international etiquette expert and the author of Business Class, Jacqueline Whitmore.

Bringing his audacious and persuasive thesis to life, Gartner offers case histories of some famous Americans who represent this phenomenon of hypomania. These are the real stories you never learned in school about some of those men who made America: Columbus, who discovered the continent, thought he was the messiah. John Winthrop, who settled and defined it, believed Americans were God's new chosen people. Alexander Hamilton, the indispensable founder who envisioned America's economic future, self-destructed because of pride and impulsive behavior.

Nine months of tying tourniquets and pushing new medications, of IVs, chest compressions, and defibrillator shocks - that was Kevin Grange's initiation into emergency medicine when, at age 36, he enrolled in the "Harvard of paramedic schools": UCLA's Daniel Freeman paramedic program, long considered one of the best and most intense paramedic training programs in the world.

A must-listen biography from the author of the best-selling Warren Buffett Speaks.

His good friend Mark Twain dubbed him "St. Andrew." British Prime Minister William Gladstone called him an "example" for the wealthy. Such terms seldom apply to multimillionaires. But Andrew Carnegie was no run-of-the-mill steel magnate. At age 13 and full of dreams, he sailed from his native Dunfermline, Scotland, to America. Here, in one volume, are two impressive works by Andrew Carnegie himself: his autobiography and The Gospel of Wealth, a groundbreaking manifesto on the duty of the wealthy to give back to society all of their fortunes.

John Forbes Nash, Jr., a prodigy and legend by the age of 30, dazzled the mathematical world by solving a series of deep problems deemed "impossible" by other mathematicians. But at the height of his fame, Nash suffered a catastrophic mental breakdown and began a harrowing descent into insanity, resigning his post at MIT, slipping into a series of bizarre delusions, and eventually becoming a dreamy, ghostlike figure at Princeton, scrawling numerological messages on blackboards.

What happens when a young Wall Street investment banker spends a small fortune to have lunch with Warren Buffett? He becomes a real value investor. In this fascinating inside story, Guy Spier details his career from Harvard MBA to hedge fund manager. But the path was not so straightforward. Spier reveals his transformation from a Gordon Gekko wannabe, driven by greed, to a sophisticated investor who enjoys success without selling his soul to the highest bidder.

Long before The Lost Kitchen became a world dining destination with every seating filled the day the reservation book opens each spring, Erin French was a girl roaming barefoot on a 25-acre farm, a teenager falling in love with food while working the line at her dad’s diner and a young woman finding her calling as a professional chef at her tiny restaurant tucked into a 19th century mill.

Discover the winning secrets of top professional tennis players...and finally do some winning yourself! Have you just started learning how to play tennis? Worried about looking like a fool on the court, barely able to win a single point? If you’re serious about improving your game and being able to play toe-to-toe against seasoned players, here’s the perfect solution for you. This audiobook for new tennis players will provide you with all the knowledge you need to not just play the game...but excel in it.

The ultimate NCLEX-RN Study Guide is your key to passing the exam on your first try! This comprehensive, easy-to-follow guide is designed to simplify complex nursing concepts and maximize your study efficiency.

In The Assistant Principal 50, award-winning, four-time principal Baruti Kafele presents reflective questions that encompass the breadth and depth of the assistant principalship—from finding your leadership lane to thriving and being an asset to your principal.

Nikola Tesla (1856-1943), credited as the inspiration for radio, robots, and even radar, has been called the patron saint of modern electricity. Based on original material and previously unavailable documents, this acclaimed book is the definitive biography of the man considered by many to be the founding father of modern electrical technology.

Heart disease is the number-one killer in the world. Despite ever-advancing medical procedures and more powerful pharmaceutical drugs, the rate of heart disease continues to rise. According to Dr. Stephen Hussey, this is due in part to misunderstandings about how the heart really functions and how to keep it healthy. These misunderstandings result in improper medical approaches and off-target intervention therapies.

In Seed to Dust, Marc Hamer paints a beautiful portrait of the garden that “belongs to everyone.” He describes a year in his life as a country gardener, with each chapter named for the month he’s in. As he works, he muses on the unusual folklores of his beloved plants. He observes the creatures who scurry and hide from his blade or rake. And he reflects on his own life: living homeless as a young man, his loving relationship with his wife and children, and - now - feeling the effects of old age on body and mind.