Writing Career

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.

We are in the midst of one of the greatest status revolutions ever, and it's a brave new world indeed. Who better to guide us through it than Michael Lewis, whose subversive, trenchant humor is the perfect match to his subject matter. Here is an audiobook as fresh as tomorrow's headlines, and as entertaining as its best selling predecessors.

Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead. It’s time for Writing Without Bullshit. Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy...

This short book condenses the habits and techniques - your tools - that work most of the time for most of the people who write at work and want to be happier in all parts of their lives: nothing more, nothing less . It is also a true and accurate reflection of my 40 years of writing for business and of teaching writing at two prestigious universities and many professional societies and companies. You can trust that what I'm telling you will improve your abilities to communicate and think, and make you more productive, promotable, and happy.

If you have ever wondered what goes into an awesome resume, look no further. You will find the complex and often conflicting advice on crafting the best possible resume broken down in just seven easy steps. Giving you an unparalleled deconstruction of modern resume building, no promotion, job transition, or career change will pose a challenge once you are done. After allying all the information in this guide, the only thing left will be the interview!

Struggling to start your novel? Stuck in the middle? Finished a first draft, but it doesn't really grab you? This short, easy-to-follow book helps you speed through your first draft, minimize major rewrites, and keep readers turning the pages. Using specific questions and prompts to expand and focus your story idea, plus examples from plots as diverse as The Terminator, The Awakening, and Gone with the Wind, best-selling author L. M. Lilly talks you through the five simple steps she's used to write every novel she's published.

Employers consider communication one of the most critical skills for workers today. Written to address the needs of both students entering the workforce and business professionals looking to improve their written communication, Writing for the Workplace is a matter-of-fact how-to guide that provides strategies for effective professional communication.

Success in life is more than having goals and skills. You need connections. And to get connections, you need to reach out - fearlessly, strategically, and every day of the work week. For many, this is a daunting and confusing task. Reach Out shows listeners how to use social media and simple digital tools to begin building and expanding the number of people they know. Author Molly Beck explains how to: establish and strengthen your digital presence; develop career goals that reaching out can help you obtain; and much more!

Business, like any adventure, begins with a leap into the unknown. Brian Tracy's first dream was of a journey. Not a leisurely drive to the beach or a weekend campout-a wide open adventure that would take him 17,000 miles from his home on Canada's Pacific Coast all the way to South Africa. His journey - a harrowing series of false starts, long days, and narrow escapes- taught him about "becoming unstoppable," not only in pursuing adventure but in daily life and business as well.

This audiobook is filled with proven solutions, options, and problem-solving methods that every first-time author needs to know - no matter what writing challenges you face. Follow the advice given in this audiobook and by the end, after putting what I have to say into action, you will have easily written a high-quality book.

Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.

This program is read by the author. From the New York Times bestselling author of Uncomfortable Conversations with a Black Man comes a call to break through our limits and say yes to a life of infinite possibility. You may know Emmanuel Acho as the host of groundbreaking video series...

Learn how to write a screenplay today the easiest way! An increasing number of people have taken to script writing as a way of breaking into the movies. Unfortunately, there is also widespread misunderstanding as to exactly what a screenplay is and how it differs from other types of written work. This audiobook attempts to help young writers become scriptwriters by explaining what a screenplay is and how to write them so that they can avoid many of the common pitfalls that befall many inexperienced writers, and provide them with some of the tools that they will need to succeed.

A best seller since 1990 and fully updated in 2010, Professional Writing Skills: A Write It Well Guide provides a step-by-step process for planning business letters, memos, e-mail, and other business documents. Learn how to position your message from the reader's point of view, write persuasively, include the right information, and organize the information logically. Expanded sections on language, punctuation, and grammar offer busy professionals the tools they need to get their message across clearly, concisely, and professionally.

You’ve written the best book ever, and now, everyone will be racing to read it. That was the plan anyway. As a first-time author, you walk a fine line between planning for and marketing your book for success and the crushing reality of low sales. Book Marketing for the First-Time Author breaks down the most important elements that you need to market your book. Master the fundamentals covered here to set your book up for success.

From Plato to present, the wisdom of the western world in writing is summarized. Oratory is also covered.

Be more effective on the job! Communicate like a native speaker of English! American English speakers use many phrases and expressions on the job. If you don’t know these expressions, you’re left out of the conversation. You’re out of it...and nothing makes you feel so much like a foreigner. Speak Business English Like an American will help you speak Business English like an American - quickly and confidently. You’ll hear the idioms & expressions used in everyday speech in American workplaces.

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

Jump into the captivating world of creativity and entrepreneurial spirit with Creativity for Sale, an inspiring how-to guide by creative director and bestselling author Radim Malinic. Full of tried, tested, and proven insights gained from 20+ years in the creative industry, this book is your personal blueprint to turn your passion into profit.

In The High Performance Entrepreneur, Subroto Bagchi draws from his own experiences to offer guidance from the idea stage to the initial public offering level. This includes deciding when one is ready to launch an enterprise, selecting a team, defining the values and objectives of the company, writing the business plan, choosing the right investors, managing adversity, and building the brand.