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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
- Categories: Business & Careers, Management & Leadership
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Publisher's Summary
New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
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What listeners say about Building a StoryBrand
Reviews - Please select the tabs below to change the source of reviews.
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- Amazon Customer
- 2019-11-03
great story. but many upsell
The theory seems sound and I like the process the book takes to talk about it, but there are a few flaws. There is an endless string of upsells to get even the most basic worksheet which is touted to be FREE many times in the book. These statements are either simply not true or they are made to be so difficult to locate as to be impossible. In the end it leaves a bad taste in one's mouth to find that the marketing is the same as any other guru touting their wares.
8 people found this helpful
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- Skch
- 2018-11-07
It feels like a sales pitch with a few good take away
There were a few good points that I got from it. But mostly having to listen to “your story brand brand book” again and again... it was like sitting through a time share presentation for a good vacation. Worth it but painfull
5 people found this helpful
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- Brian Middleton
- 2018-04-09
A giant ad for their product.
This book is mainly an advertisiement for their marketing product. Every other sentence mentions the title, making it relatively annoying. Marketing doesn't have to be annoying to customers.
11 people found this helpful
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- Samuel S
- 2019-12-10
Great concepts but too many sales plugs.
The reader is engaging and the concepts are great! But, I feel like he is trying to sell his products too much in the book. It's understandable why he does it but it takes away from the overall experience of the book.
4 people found this helpful
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- Anonymous User
- 2019-02-09
Brilliant
now in my 30th year of a custom fireplace co..large showroom ..custom wood shop.
great easy to apply ideas . The way the story (no pun intended ) unfolds is easy to follow and apply to my co. I listened to it driving along with a small pocket audio recorder on my dash to record notes of my version of the ideas.
its addictive.
great work thanks .
4 people found this helpful
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- Fall7timesstandup8
- 2018-03-29
Clarify your message to increase sales
Great all around. Simple but effective strategies that has me rethinking my message. Great listen!
3 people found this helpful
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- Leonardo Coronel
- 2020-11-05
Gamechanger
If you're in the process of building your business, this is a definite must read.
2 people found this helpful
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- Tech Help Canada
- 2018-04-15
Excellent and practical ideas!
Building a brand story is a great book for online marketers. Can't believe I didn't read it sooner. If you're a copywriter or any kind of marketer, theirs something to gain from the concepts laid out in this audiobook. Cheers!
2 people found this helpful
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- Justin C.
- 2017-11-26
Thanks, Donald
I have always been facing the problem that this book promise to solve. Promise is kept.
4 people found this helpful
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- Elaine
- 2020-10-01
incredible
I really loved this book. if you have a business you must read this ! thank me later
1 person found this helpful
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- GT
- 2020-01-25
Another empty self important marketing book
First, like most marketing books, this one spends a majority of its time on marketing itself to me. Dude, I have already bought the book. Im reading it right now. You can stop advertising. Just give me the content.
Second, I was mildly surprised how the author doesnt apply his own principles in that marketing. The book’s method is the hero, praised over and over in a tone deaf way. Shouldnt, according to the book’s principles, I, the customer be the hero?
Third, none of the actual content seems original and is just basic marketing know how presented in a new annoyingly unoriginal storyline. yoda and luke skywalker. barf.
what a waste of time and money.
23 people found this helpful
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- ManBearPig
- 2017-12-06
Starts to Feel Like One Big Ad for Authors Product
They push their product way too hard on this. Started to get really annoying by the end
154 people found this helpful
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- Tyson
- 2018-01-29
Have you heard of the SB7 Framework?
If not, you will. This book is one long, drawn out pitch after another ...over and over and over- even his ‘case study’ references are a thinly veiled side pitch for his courses, website, and other assorted nonsense. A total waste of $18
213 people found this helpful
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- Layne
- 2017-11-14
Literally changed my life overnight.
I've been running a business for the last 10 months and I've had less-than-stellar results. My entire business had been built on referrals up until this point. I had not been able to capture leads using actual marketing techniques, and I'm a marketer for god sakes! I just didn't seem to be connecting with my audience with my marketing. A friend told me about this book in very brief description, and something drove me to go out and get it. So I did that very night and I had torn through it by the next morning. I was finished with it by lunch time and I went home to write an email to a group I've been emailing for months now to no avail. I sent the email by 3 p.m. and by the time I woke up at 8 a.m. the next morning I had three people on my schedule. That evening I spoke to a client and negotiated a five-figure deal which I officially closed 2 Days Later. I was at the point of being completely penniless and this book changed everything. If you're a marketer this is an absolute must read. If you're a business owner and need to Market your business this is an absolute must-read.
145 people found this helpful
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- Carson Swisher
- 2017-10-25
Every entrepreneur should read or listen to this book.
This book is so rich on content I need to give it another listen. The basics of the book are clarifying your message and making your customer the hero of the story. Miller goes into detail and lays out the framework and gives plenty of real life examples. This is an invaluable business/marketing/branding book.
45 people found this helpful
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- Brion Daugherty
- 2017-10-13
If you create things--products, books, sermons, podcasts--this book will help you do it better.
After this book, I am rethinking my messaging on all my projects--both personal and business. Seriously. It's that good.
47 people found this helpful
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- Sheldon Z.
- 2018-01-31
It is OK.
Would you try another book from Donald Miller and/or Donald Miller?
I don't think I would.
Would you be willing to try another book from Donald Miller? Why or why not?
As someone who says he has written multiple books and now has written one on telling stories, you'd think that he could write one that could hold your attention and keep you interested. Not so much in this case.
What did you like about the performance? What did you dislike?
While the reader did an OK job, he lacked the enthusiasm that you often get from books read by the author. Sometimes, it is better to have someone else read the book.
Was Building a StoryBrand worth the listening time?
No, I don't think it was worth the time. The first four chapters of the book consisted of the author providing some high-level information as a thinly veiled attempt to promote his website. From a guy that is writing a book on how to market your brand, I expected to get some value that would hold me in the book. This didn't have it.
74 people found this helpful
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- Kindle Customer
- 2019-07-22
self promotion of authors business
the book starts well with some good suggestions on marketing but quickly becomes a tool to sell their online and other marketing products. haven't seen any book do it so blantantly. will not recommend this book
5 people found this helpful
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- Amazon Customer
- 2017-10-12
Clear Message About Clear Messaging
Brilliant work. Succinct, straightforward writing, and most of all effective in achieving results. With his proven track record of success, Don gives candid insight that is sure to help any person who communicates messages (which is all of us). Highly recommend.
17 people found this helpful
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- Neil C.
- 2019-05-24
Great book!
Wow, this was the best book I've read in the last 20 business books. Excited to get started branding my company.
4 people found this helpful
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- Willem Hartman
- 2020-09-14
Where’s the story ?
Imagine a book is that it’s all about telling a gripping story so people become returning clients.
A perfect roadmap so you may catch clients’ attention and keep them interested.
Is it this book ?
I bought it thinking : yeah storytelling, I’ve always believed in that.
My experience : it starts off promising, I tend to agree to the general ideas and method. And I’m learning some new things.
And then it becomes noise....
Halfway the book I thought, what did I just read ? What’s this book about the importance of storytelling that can’t tell a story ?
A book that’s about grabbing attention that escapes my attention.
I can’t focus on it!
There’s no gripping story in this book about how to tell a gripping story.
All in all I agree to the outline, to the method, but the book itself doesn’t deliver. Not for me. But of course, it’s all rather personal.
I hope other people got something for their money.
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- JASSURE
- 2018-09-10
Très intéressant, pratique et concret
Le livre vient avec un accès à une plateforme web pour mettre en application directe tout ce que le livre nous apprend. C’est très concret, va droit au but