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Covert Persuasion

Psychological Tactics and Tricks to Win the Game
Narrated by: A. T. Chandler
Length: 6 hrs and 5 mins
Categories: Business & Money, Careers
4 out of 5 stars (1 rating)

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Publisher's Summary

When we make decisions we like to think we weigh the options carefully, look at all the possibilities, and make the best choice based on a rational examination of the facts. But in truth, much of our decision making happens on a subconscious level based on feelings we might not even be aware of. Understanding and managing those subconscious feelings is the key to the art of persuasion.

By observing and predicting human behavior, we can learn to react and direct behavior in others with the right kinds of words and body language. If you want to learn how to convince people to buy your product, contribute to your cause, or vote for your candidate, this book has the answers. Covert Persuasion synthesizes the latest research in psychology, linguistics, sales tactics, and human communication to reveal the most effective methods for consistently and effectively persuading anyone of virtually anything.

Covert Persuasion sounds like a secret operation because it is; when you master these techniques and put them to use, no one will even notice your tactics. But that doesn't mean these techniques are sneaky or underhanded. They aren't! You aren't tricking anyone; you're simply using all your abilities to encourage them to make the choice you want them to make. It's not unfair or underhanded - it's just powerful, practical, and effective.

If you work in sales, Covert Persuasion will arm you with new skills and techniques you can put to use every day to dramatically increase your commissions. And if you don't work in sales, you can still use these tactics to convince colleagues, subordinates, and supervisors to help you meet your goals and get things done on a daily basis. Even outside of the office, persuasion is a vital skill everyone should have.

This reliable resource will help you with all your persuasion efforts, in every situation. Dip into it for fresh ideas and new techniques or use it to sharpen the skills you already have. For salespeople, Covert Persuasion will help you increase your sales almost immediately. No matter what you do for a living, this book will help you do it better. Not convinced yet? Listen and you will be....

PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.

©2006 Kevin Hogan and James Speakman (P)2012 Audible, Inc.

What the critics say

"This book is a treasure trove of ideas you can use to turn a 'no' into a 'yes' almost instantly-in any sales situation." (Brian Tracy, speaker and author of Create Your Own Future and Change Your Thinking, Change Your Life)
"Hogan is the master of persuasion. I urge you to persuade yourself to buy this book and everything he's ever written and recorded. It will help you understand yourself, understand others, and succeed. This information is bankable." (Jeffrey Gitomer, author of The Sales Bible, Little Red Book of Selling, and Little Red Book of Sales Answers)
"There's more wisdom in this book than in 500 pages on the same subject. Whether you need to persuade your lover, your spouse, your boss, your clients, your friends, or yourself, this powerhouse collection of mind tricks and secrets will give you the upper hand. In today's competitive world, this is the persuasion wizard's manual you need to control circumstances and get what you want." (Dr. Joe Vitale, author of Life's Missing Instruction Manual and The Attractor Factor)

What members say

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  • Overall
    3 out of 5 stars
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    3 out of 5 stars
  • Anjooody
  • 2012-11-19

Good ideas for persuasion

What was the most interesting aspect of this story? The least interesting?

The most interesting aspect was the persuasion tactics mentioned in the book.
But the least interesting is over exaggerating the authors' idea about them.

Was Covert Persuasion worth the listening time?

Absolutely yes.

4 of 5 people found this review helpful

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    5 out of 5 stars
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  • Ahmad
  • 2017-11-14

Top 5 Books on Persuasion

I've read 40+ books on Persuasion, Sales, And Influence. Kevin's book definitely makes the Top 5 I'd recommend going through. Not just once.

1 of 2 people found this review helpful

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  • Andy Couch
  • 2017-02-07

informative

very informative and eye opening. Never thought of this type of selling tactics. can be used for self help or company use.

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  • vovax1
  • 2017-01-05

one of the best book

one of the best book about persuasion that I'm read.
if you looking for something that has you can understanding and use its over there

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  • Brandon Eason
  • 2016-04-20

INSANE!!!

One of the most informative books on persuasion that I've ever read. Kevin Hogan's books are always great.

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  • Tad
  • 2015-04-22

extremely informative

Very educational and useful material. the subject matter was clear concise and practical. The writer is very competent and segues the information to application wonderfully.

1 of 2 people found this review helpful

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  • Saad H
  • 2015-03-23

Doing It Without Knowing It

What did you love best about Covert Persuasion?

It isn't only making people to like you & open up for you, it teaches you up to the level where it becomes a second nature to make people like & get convinced by you. Yes it's simple, but it may require some experimenting to reach second nature state.

What other book might you compare Covert Persuasion to and why?

How to Win Friends & Influence People By Dale Carnegie

What about A. T. Chandler’s performance did you like?

Excellent

If you were to make a film of this book, what would the tag line be?

Educational

1 of 2 people found this review helpful

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  • Josiah
  • 2015-01-31

Powerful ideas without sacrificing ethics!

Covert persuasion gives the average salesman the tools to take his business to the next level. The ideas are ethical and thought provoking.

If another version is ever to be made, it needs to emphasize ways to take those ideas and really put them into practical use.

2 of 4 people found this review helpful

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  • SEC Dynamics, LLC
  • 2014-02-24

Listed 4 times so far!

What made the experience of listening to Covert Persuasion the most enjoyable?

I love any book narrated by A.T. Chandler and the content was extremely valuable!

Have you listened to any of A. T. Chandler’s other performances before? How does this one compare?

Yes I have and he is the best Narrator to date from my listening experience.

Was this a book you wanted to listen to all in one sitting?

YES!

Any additional comments?

Keep writing by James Speakman , Kevin Hogan!
Keep reading A.T. Chandler!!!!!!!!!!!!

2 of 5 people found this review helpful

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  • Andrew
  • 2013-01-19

This book is on point!

Would you recommend this audiobook to a friend? If so, why?

You can take it to the bank but don't take my word for it, read it or audible it.

2 of 5 people found this review helpful