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Def Jam, Inc.

Russell Simmons, Rick Rubin, and the Extraordinary Story of the World's Most Influential Hip-Hop Label

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Def Jam, Inc.

Written by: Stacy Gueraseva
Narrated by: Kevin R. Free
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Summary

In the early '80s, the music industry wrote off hip-hop as a passing fad. Few could or would have predicted that the improvised raps and raw beats busting out of New York City's urban underclass would one day become a multimillion-dollar business and one of music's most lucrative genres.

Among those few were two visionaries: Russell Simmons, a young black man from Hollis, Queens, and Rick Rubin, a Jewish kid from Long Island.

©2005 Stacy Gueraseva (P)2006 Recorded Books
Americas Business Aspects Music Social Sciences United States Business Hip-Hop
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