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Hug Your Customers

STILL The Proven Way to Personalize Sales and Achieve Astounding Results

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Hug Your Customers

Written by: Jack Mitchell
Narrated by: Jack Mitchell
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About this listen

 Revised and updated for the first time since original publication!

Here is the 200,000-copy staple, praised by Warren Buffett as "a gem ... I wish everyone at Berkshire would follow [Jack Mitchell's] advice--we would own the world."

If you want to put your arms around your business and bottom line, you'll want all the updated information and practices found in the landmark business bestseller, Hug Your Customers. The only way to stay in business is to have customers; the only way to increase your profit is to attract more customer visits by providing exceptional customer service. It's that simple says Jack Mitchell. Hug Your Customers shares the hands-on practical philosophy that has allowed Mitchell and his Family of Stores to thrive and excel in today's challenging retail marketplace. Filled with accessible advice, personal case studies and tips any businessperson can use, Hug Your Customers is an energizing blueprint for customer and employee retention, increased per capita spending, and groundbreaking success. Customer Service Entrepreneurship Management & Leadership Marketing & Sales Personal Success Small Business & Entrepreneurship Business Marketing Advertising Career Management Leadership Employment
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Yes, the principles in the book are few and simple, and the book go in length with srories and anecdotes. I'm usually more of a straight to the point guy, but it weirdly enough gave me time to think about the ideas and made me think how those apply in my business environment. Even if you don't hear anything new, I'm sure anybody into the customer experience will enjoy at least parts of that book. The 1 star reviewers are probably the most in need of that content, but can't here it for now. Read it, appply it and be extraodinary!

Haters! You should read it again

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Every company large or small needs to understand how important the customer is. Without the customer there is nothing. This book helps re-organize the mind to understand this key, yet often overlooked, obvious fact.

james

A good read for every compnay

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This is a dry useless book which just can be summed up in 4 words “Go above and beyond”. The first two hours are just spent bragging about his businesses and the CEO’s and celebrities he has clothed. Then the performance is just.... don’t waste your time with this one.

Boring

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