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  • Likeable Badass

  • How Women Get the Success They Deserve
  • Written by: Alison Fragale
  • Length: 11 hrs

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Likeable Badass

Written by: Alison Fragale
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Publisher's Summary

Behavioral scientist Alison Fragale offers powerful new insights and a practical playbook for women to advance in any workplace, full of tips, tricks, and strategies to help secure that elusive corner office.

Over decades of research, speaking engagements, and mentorship, psychologist and professor Alison Fragale encountered recurring questions from high powered and early career women alike: How do women thread the needle of kindness and competence in the workplace? How can women earn credit for their accomplishments, negotiate better, and navigate complex office politics without losing the goodwill of their peers?

Fragale investigated and determined that many women's workplace issues boil down to what psychologists call status: the perception of them by others. No amount of power—no degree, title, or paycheck—will raise a woman's workplace stature unless it also affects how others see her. Acknowledging this roadblock, Fragale pulls back the curtain on how we can change how others see us by developing our standing as a "likeable badass." By cultivating perceptions of warmth and assertiveness, women can achieve the kind of reputation that leads to a seat at the table and a fulfilling career path.

Likeable Badass is equal parts behavioral science and life hacks, weaving together rigorous research with actionable advice and impactful stories from a diverse array of women. This is a warm, heartening book written for women, their allies, and anyone who struggles to rise, and wants evidence-based, practical strategies for success, served with a side of inspiration and humor.

©2024 Alison Fragale (P)2024 Random House Audio

What the critics say

“The ultimate guide for women to achieve their goals. Drawing on her brilliant research and extensive experience, Alison Fragale reveals how to overcome the tradeoff between likeability and competence. But it’s not just for women—it’s a must-read for anyone who wants to be a better colleague, mentor, parent, or partner to half the population.”—Adam Grant, #1 New York Times bestselling author of Hidden Potential and Think Again, and host of the TED podcast WorkLife

"Such an important book! By focusing on status and respect, Fragale changes women’s perception of power. Backed up by years of scientific research, she shows how to play to our strengths to get what we so deserve."—Katty Kay, New York Times bestselling co-author of The Confidence Code

“Before I had even finished reading Likeable Badass, I had already put my learnings to work three times. Talk about an ROI! Entertaining, actionable, and eye-opening. One of the most personally transformative behavioral science books I have ever read."—Dolly Chugh, author of A More Just Future and The Person You Mean to Be

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