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The Conversion Code, 2nd Edition

Stop Chasing Leads and Start Attracting Clients

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The Conversion Code, 2nd Edition

Written by: Chris Smith
Narrated by: Chris Smith
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About this listen

The new edition of the bestselling book for real estate agents, loan officers, and SaaS and small businesses.

In The Conversion Code: Stop Chasing Leads and Start Attracting Clients, Second Edition, digital marketing and lead conversion expert Chris Smith delivers the ultimate exploration of the marketing and advertising tactics that are successfully generating higher-quality leads that are easier for salespeople to convert. Smith researches and tests the latest and most popular platforms, including TikTok, YouTube, and Instagram, while also studying the most effective sales techniques, tools, and scripts.

In this book, you'll learn to:

  • Increase your lead conversion rate, reduce your cost per lead, and improve your overall ROI from marketing and sales
  • Generate an endless supply of high-quality leads from social media that are easy to convert into closed sales
  • Stop chasing leads and start attracting clients with amazing marketing and clever ads
  • Adapt to the consumer privacy changes that have made targeting ads and getting leads to answer the phone harder than ever
  • Differentiate your brand in a way that positions you as the authority and gets people contacting you who are already sold.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2022 John Wiley & Sons, Inc. (P)2022 Ascent Audio E-Commerce Marketing Marketing & Sales Personal Success Commerce Career Digital Marketing
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I have been slowly working through this book the last few weeks, I'm just getting started with my own business and this information has been invaluable. It seems to pull a lot of the different marketing strategies into one easy to listen book and nothing sounds opinionated.

The best part was the book wasn't trying to sell me another product like a lot of "marketing experts" are. So thank you for that as well as the amazing information that is easy to digest.

I feel like some sections could have more weight to them on the creative side of things, for example tik Tok and Facebook. But otherwise solid book!

This book is awesome!

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There is a great road map to success in this book. The challenge is following the plan but it sounds smart and not so easy. It clearly isn’t a magic button for success but it is clear in the path one needs to take to be successful. I look forward to applying the concepts and hopefully see some results. The ROI on this book is high. It’s worth the listen.

It makes a lot of sense

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