Showing results by author "Dan Norris" in All Categories

From generating ideas to gaining your first paying customers, The 7 Day Startup is the bootstrapper's bible for launching your next product.

Author Dan Norris shares his story about how he grew his WordPress support business from scratch to over an $1 million AUD annual run rate in two years, spending only $181.23 on advertising. Content Machine provides a framework that will help listeners with every aspect of content marketing, from idea generation, to writing guidelines, to hiring and scaling a content team.

In July of 2014, Dan, Eddie, and Govs sat at a bar talking shit about making beer. Two years later, they'd opened their own brewery on the Gold Coast in Australia called Black Hops. It's been an epic journey, from "the little situation" in China, to a collaboration with the biggest entertainment franchise on earth, and finally - launching a brewery. Operation Brewery tells their story and gives you every last detail on how to build your own brewery on a budget.

I’m now in my 15th year as an entrepreneur, and over those years my ideas around what an entrepreneur is, and how to build a business, have changed a lot. My university lessons in marketing didn’t serve me too well, but even as a business owner for many years, I continued this habit of looking for someone to give me the answer. Seeking permission. It didn’t work, but what did work was spending years piecing together a new way of marketing through trial, error, and some chance encounters with generous people.

After 13 years of entrepreneurship, I have heard every piece of business advice you can imagine. I've experimented more than most and implemented most of what I've heard. A few years ago, after much failure, I began to realize the problem with most tried and true business advice. More often than not, it's given by people who are either grossly under-qualified or people who stand to benefit financially from the advice. As a result, all it does is distract you from the real answer. Perhaps you have found that following a lot of common advice hasn't resulted in success for you.

Most of us have always wanted to make something, but for any number of reasons haven't. Maybe you used to make things as a child, but stopped some time into adulthood. What is that something for you? Writing a book? Creating a blog? Learning photography? Starting a podcast? Launching a business? This book exists for only one reason, to help you create that something. We are all creative. There is a creator in you. But there is also a force called hate, which will work against your creativity.