Social Science Research

Social Engineering: The Science of Human Hacking reveals the craftier side of the hacker's repertoire - why hack into something when you could just ask for access? Undetectable by firewalls and antivirus software, social engineering relies on human fault to gain access to sensitive spaces; in this book, renowned expert Christopher Hadnagy explains the most commonly used techniques that fool even the most robust security personnel and reveals how these techniques have been used in the past.

Scientifically proven methods to create connection with anyone you meet. This is your blueprint for social success.

Emotional Intelligence was an international phenomenon, appearing on the New York Times bestseller list for over a year, selling more than five million copies worldwide. Now, with Social Intelligence, Daniel Goleman presents groundbreaking work that synthesizes the latest findings in biology and...

Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.

The Researcher's Bible provides a short introduction to the major concepts and approaches used in the social sciences, especially in sociology, anthropology, leisure, recreation, and tourism. It is an ideal supplement to a more detailed text on research methods and a guide to choose which research methods to use in a study. It also provides an explanation of different options for company owners and managers of organizations, who might want to do research or hire a research company to conduct a study for them.

Condensing the most important topics in all of clinical research in an easy-to-understand presentation. The 20 percent of what you need to know in order to be 80 percent proficient! The authors who have operated various levels of businesses in the clinical research industry since 2005 believe that more practical information pertaining to clinical research needs to be accessible to individuals who are new to the industry or are curious about entering the rewarding world of clinical trials.

“For anyone involved in settling disputes” (Richard Dawkins), a famed political scientist offers a classic argument for how to achieve a more cooperative world We assume that, in a world ruled by natural selection, selfishness pays. So why cooperate? In The Evolution of Cooperation...

In four decades, bookended by the Pope’s visits to Ireland in September 1979 and August 2018, Ireland has become one of the wealthiest and most progressive nations in the world. Characteristically brilliant and timely, Renaissance Nation is a thrilling account of Ireland’s vertiginous rise and a timely exploration of its conflicted present, where stark decisions await the next generation of would-be revolutionaries.

In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).

Ernest Hemingway, Zadie Smith, Joan Didion, Franz Kafka, David Foster Wallace, and more. In Process, acclaimed journalist Sarah Stodola examines the creative methods of literature's most transformative figures. Each chapter contains a mini biography of one of the world's most lauded authors, focused solely on his or her writing process.

The nationally recognized, leading authority on choice exposes the surprising truths behind the decisions we make everyday. Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, the choices we make define us and shape our lives. Sheena Iyengar...

Does the number of children gunned down double each year? Does anorexia kill 150,000 young women annually? Do white males account for only a sixth of new workers? Startling statistics shape our thinking about social issues. But all too often, these numbers are wrong. This book is a lively guide to spotting bad statistics and learning to think critically about these influential numbers. Damned Lies and Statistics is essential listening for everyone who reads or listens to the news....

Political Research Design and the Science of Politics offers listeners detailed information about the basic principles and nuances of developing empirical research design procedures to predict and describe political phenomena. In chronicling the predominant approaches used in empirical political research, the strengths and limitations of various research strategies are contrasted. Major controversies in contemporary political science are discussed.

¿Quién manda en España? ¿Por qué mandan los que ocupan puestos de poder en los ministerios, secretarías de Estado, direcciones generales? ¿Qué redes de intereses les unen entre sí? Más allá de las "puertas giratorias", unos grupos pequeños de altos funcionarios, personas vinculadas al poder real, sobre todo al económico, toman las decisiones y lo hacen sin responder ante los ciudadanos ni escucharles. Porque las élites de poder no se presentan a las elecciones ni defienden un programa electoral.

Beginning with America’s first newspaper, investigative reporting has provided journalism with its most significant achievements and challenging controversies. In The Evolution of American Investigative Journalism, James L. Aucoin provides listeners with the first comprehensive history of investigative journalism.

In No Longer Newsworthy, Martin covers this shift in focus, the loss of political voice for the working class, and the emergence of a more conservative media in the form of Christian television, talk radio, Fox News, and conservative websites...Martin offers the mainstream media recommendations for how to push back against right-wing media and once again embrace the working class as critical to its audience and its democratic function.

The romance novel has the strange distinction of being the most popular but least respected of literary genres. While it remains consistently dominant in bookstores and on best-seller lists, it is also widely dismissed by the critical community. Scholars have alleged that romance novels help create subservient readers, who are largely women, by confining heroines to stories that ignore issues other than love and marriage.

Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments - also known as randomized controlled trials - designed to test the impact of different online experiences. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world.

In his blistering new audiobook, Bias in the Booth, sports reporter and commentator Dylan Gwinn takes you inside the sports media spin machine to reveal what they hope you won't notice: The sports media are no different from the news and entertainment media.

Justice in Plain Sight is the story of a hometown newspaper in Riverside, California, that set out to do its job: tell readers about shocking crimes in their own backyard. But when judges slammed the courtroom door on the public, including the press, it became impossible to tell the whole story. Pinning its hopes on business lawyer Jim Ward, whom Press-Enterprise editor Tim Hays had come to know and trust, the newspaper took two cases to the US Supreme Court in the 1980s. Hays was convinced that the public - including the press - needed to bear witness to justice....