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The New York Times Pocket MBA

Written by: Dileep Rao Ph.D., Richard Cardozo, Ph.D
Narrated by: Eric Conger
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Publisher's Summary

Learn the 25 keys to securing the funds to start a business and keep it growing, including planning how much capital you'll need and how you'll use it and achieving the appropriate mix between equity and debt in the capital structure of your firm. Business Financing is part of the New York Times Pocket MBA Series, a 12-volume reference tool for all businesspersons. Each volume, written by professors from top graduate business schools and edited by the New York Times business editors, presents 25 key principles of specific areas of business expertise.
©2000 The New York Times (P)2001 Listen & Live Audio, Inc.

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