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Marketing Strategies Uncovered

Written by: Rebecca Van Diest
  • Summary

  • This show is your go-to resource for understanding and implementing effective marketing strategies that drive growth. From social media marketing and email campaigns to SEO and content creation, we explore a wide range of topics to help you reach your target audience and achieve your business goals.
    2024
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Episodes
  • 2024 Video Marketing Trends with Joaquín Herrera
    May 30 2024

    In episode 5 of Marketing Strategies Uncovered, your host Rebecca Van Diest sits down with Joaquín Herrera, the creative force behind Blazing Heart Productions. Joaquín shares his journey from a visual artist in the VHS era to a seasoned video production expert. Learn about the evolution of video marketing, the art of storytelling, and the importance of respecting your audience.

    Joaquín discusses his dual passions for film and martial arts, and how they intersect in his promotional work. He offers insights into creating impactful video content, emphasizing the importance of high-quality sound, brand consistency, and the intelligent use of modern technology.

    Discover practical tips for making clients comfortable on camera, crafting effective video marketing strategies, and the potential future trends in the industry. Whether you're a seasoned marketer or just starting, Joaquín's experiences and advice will inspire you to elevate your video marketing game.

    Tune in to explore the power of video in today's digital landscape and how thoughtful, creative approaches can make all the difference in your marketing success.

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    26 mins
  • SEO On A Budget: 4 Easy and Affordable Ways to Optimize Your Website
    May 23 2024

    Welcome to episode 4 of Marketing Strategies Uncovered where we dive into the essentials of optimizing your website for search engines without breaking the bank. Perfect for small business owners and entrepreneurs working with limited funds. Rebecca shares four easy SEO steps you can follow every month. You can choose to implement them yourself or outsource as you can afford to.

    Learn how to perform effective topic research using ChatGPT, create compelling content, apply on-page SEO techniques, and get valuable backlinks. By the end of this episode, you'll have a clear, actionable plan to improve your website’s visibility and drive organic traffic. Tune in and discover how to make SEO work for you, no matter your budget!

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    16 mins
  • Transform Your Business with Recurring Revenue
    May 16 2024

    Join host Rebecca Van Diest in this insightful episode as she delves into the transformative power of subscription services in businesses. Discover how adding subscription models can recession-proof your business, create recurring revenue streams, and enhance customer loyalty.

    Rebecca shares real-world examples, strategies, and tips on how to integrate subscription services into different industries, making it a must-listen for entrepreneurs, marketers, and business owners seeking sustainable growth.

    Whether you're looking to unlock new revenue streams, retain customers, or innovate your business model, this episode provides valuable insights and actionable advice to help you succeed in the subscription economy.

    Tune in to learn how subscriptions can be a game-changer for your business and take your marketing strategies to the next level.

    Grab our FREE SEO audio course HERE

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    12 mins

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