A young, untested team of problem solvers challenged with saving their company moves from board room to classroom in search of answers - and finds them through lively, open discourse with their innovative professor. This gripping, fast-paced business novel does for project management what Eliyahu M. Goldratt's other novels have done for production and marketing.

A breakthrough solution is exposed when some unexpected events force Caroline and Paul, a married couple working for their family's retail business, to make a few small changes in the way things are done. A solution that propels the family's regional chain of stores into a very profitable, rapidly growing, international enterprise. If there is a hint of Jonah, from The Goal, reappearing in this novel, it is Henry, the soon-to-retire president and majority owner of the company who logically states that, "if you do not deal directly with the core problem, don't expect significant improvement."

Using the unique business-novel format, It's Not Luck continues the story of The Goal protagonist Alex Rogo as he navigates a new set of challenges facing the now over-diversified and under-profitable UniCo, where he has risen to the rank of division manager.

Since it was first introduced in the multi-million-copy best seller The Goal, Dr. Eliyahu Goldratt's Theory of Constraints (TOC) has emerged as one of the most flexible and effective approaches to management and problem solving in the corporate world.

Marc Wilson is not giving up. He is determined to turn around the struggling family company and keep it, despite his father's decision to sell. The problem is that they are late on more and more projects and their customers won't tolerate it anymore. Marc is looking everywhere for a solution, when in one of his MBA classes he comes across a unique approach that views operations in terms of flow.