In this episode, Vicki and I talk about the role your images play in building trust and connection online, especially in network marketing. We look at how your photos and imagery shape first impressions, and why authenticity in this matters far more than perfection.

We break down simple, practical ways to improve your photos without fancy equipment or complicated setups. From easy lighting ideas to small positioning tweaks, Vicki shares tips that help you look and feel more natural and confident on camera.

We also dig into the deeper side of visual branding, including:

• aligning your images with your personality and values

• using relatable, current photos to build trust

• finding consistency in your visual messaging

• getting more comfortable being photographed

• understanding how imagery communicates your message quickly and clearly

Along the way, we talk honestly about the challenge of figuring out who you are in your brand and why it’s normal for that to evolve over time.

If you want your visuals to feel more like “you,” or you’ve been avoiding the camera altogether, this conversation will give you practical steps and reassurance to start showing up with more confidence and clarity.

Vicki Head is a creative force passionate about empowering people through photography. Through her award-winning business, she helps individuals and brands connect with their audience by crafting imagery that captures attention, builds trust, and communicates personality. In a visual culture where first impressions matter, Vicki combines her deep understanding of semiotics and subliminal messaging with her theatre background and academic expertise to create imagery with impact.

She holds a first-class honours degree in commercial photography, specialising in advertising and marketing, and has been recognised as Photographer of the Year for Central England for five consecutive years. Vicki is also a Craftsman with the Guild of Professional Photographers — a testament to her dedication to the craft.

Her approach blends technical excellence with a warm, intuitive understanding of people. Drawing on over 35 years in theatre, where she has won local and national awards for acting and directing, Vicki brings a unique perspective on character, light, and storytelling to every project. (Her favourite role? The gloriously off-key Florence Foster Jenkins.)

As a teacher, mentor, and image strategist, she has supported everyone from college students and photography hobbyists to business owners seeking to elevate their brand presence.

A mum of three grown-up children, Vicki has always appreciated photography’s power to preserve the fleeting and celebrate the meaningful. Known for her empathy and humour, she also loves walking in the Lake District, crime dramas and catching up with friends over a coffee.

www.vickihead.com

https://linktr.ee/VickiHead

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