Money. What if you never had to worry about it again?

In the follow-up to his international bestseller Profit First, entrepreneur and money expert Mike Michalowicz reveals how to achieve financial freedom by working with your natural habits rather than trying to change them. His Profit First model has already helped over a million businesses and entrepreneurs achieve financial independence. Now, with The Money Habit, he brings that proven system to personal finance.

Most financial advice demands strict budgets, sacrifice, and cutting back on life’s joys, yet only 9% of people stick with these approaches. Other systems rely on complex tools or require adopting entirely new behaviors, leading to similarly grim results.

Michalowicz offers a radically simple alternative, guiding you to leverage your existing habits for financial success. By categorizing money into distinct bank accounts, you will instantly gain cash clarity, track spending, and feel empowered, all while maintaining financial responsibility. He provides actionable steps to align your finances with your lifestyle and goals—whether those are to get out of debt, spend some money, save for a big purchase, or plan for the future—illustrated with lessons from his own journey, from losing his first fortune to regaining financial freedom.

The truth is humans have always been wired for financial success, yet we are trying to master methods that work against our natural tendencies. The Money Habit is different: it simply activates what’s already within you. This essential guide delivers a proven, sustainable approach to financial stability, security, and long-term wealth without forcing you to change who you are. All you need to do is activate your money habit.