What does it actually look like to evolve from growing a massive online audience to stepping into true thought leadership?

In this episode, I'm sitting down with Cory Ruth, registered dietitian, PCOS expert, long-time 1:1 client, and now published author of "PCOS Is My Power".

Cory and I have been connected for over six years, so having this conversation at the moment she's launching her book feels incredibly full circle.

We talk about how Cory built a large, loyal Instagram audience without chasing trends or watering down her expertise, and why writing a book became the natural next step in her authority as a dietitian entrepreneur.

Cory shares what it took to turn years of clinical experience and content creation into a traditionally published book, why credibility matters more than virality, and how staying grounded in her mission has created long-term trust and staying power in her business.

If you're a health or wellness entrepreneur who wants to be respected as an expert, build authority beyond social media, and create impact that lasts, this episode is a powerful example of what that evolution can look like.

Episode Timeline & Highlights

[00:00] – Why entrepreneurs feel pressure to choose between being relatable and being respected

[03:08] – Cory's early business journey and what it takes to stay in one niche long-term

[07:55] – Why PCOS and women's health are still underserved in traditional education

[13:53] – The blood sugar breakthrough that shaped Cory's personal health and professional focus

[19:11] – The rise of misinformation online and why credentials still matter

[22:12] – Behind the scenes of the book: why Cory wrote "PCOS Is My Power"

[27:29] – What traditional publishing really looks like for a dietitian entrepreneur

[32:09] – How creating courses and writing a book follow the same authority-building framework

[35:44] – Balancing credibility, personality, and leadership on social media

[47:01] – Cory's vision for her book and the impact she wants it to have

Top 5 Quotes from Cory Ruth

1. "I aim to be the person I wish I had when I was really struggling in the trenches of this diagnosis."

2. "We needed one medically sound, evidence-based PCOS book written by a registered dietitian without a food agenda."

3. "Credibility matters more than virality, especially when you're putting health information out into the world."

4. "If you're creating content, you already have a book, you just don't realize it yet."

5. "PCOS doesn't have to take your power away. It can actually put you back in the driver's seat of your health."

Links & Resources

• Order the book: PCOS Is My Power (available in print + audiobook)

• Cory Ruth on Instagram: @thewomensdietitian

• Website: www.thewomensdietitian.com

• Apply For The Nourished Business Accelerator (NBA)

Closing

If this episode resonated, I'd love for you to rate, follow, share, and review The Nourished CEO Podcast. It helps more mission-driven entrepreneurs find conversations like this.

And if Cory's journey from growing an audience to becoming a published author sparked something in you… know that stepping into deeper authority is built one aligned move at a time.

I'll see you next week on The Nourished CEO Podcast. 💛