Customer Magic: The Macquarie Way
How to Reimagine Customer Experience to Transform Your Business
Échec de l'ajout au panier.
Échec de l'ajout à la liste d'envies.
Échec de la suppression de la liste d’envies.
Échec du suivi du balado
Ne plus suivre le balado a échoué
30 jours d'essai gratuit à Audible Standard
Customer Magic: The Macquarie Way
Acheter pour 16,77 $
-
Narrateur(s):
-
Joseph A. Michelli
-
Auteur(s):
-
Joseph A. Michelli
À propos de cet audio
It takes a special kind of magic for a challenger brand to achieve seemingly impossible customer-centric results. It’s that magic that makes Australian telecommunications company Macquarie Technology world leaders in award-winning customer experience. Joseph A. Michelli—the bestselling author of books about brands renowned for their stellar service and outstanding growth, such as The Ritz-Carlton, Mercedes-Benz, and Starbucks—was so impressed by Macquarie’s ability to deliver transformative customer experiences that he felt compelled to write this book. Customer Magic is a practical, easy-to-digest guide that, consistent with Macquarie’s commitment to delivering customer value, shares transferrable knowledge on how to identify and solve customer pain points; craft a compelling unique value proposition; attract, select, grow, and retain customer service talent and subject matter expertise; set, measure, track, and incentivize mission-critical business goals and customer-driven growth; innovate solutions that meet your customers’ stated and unstated needs; and maintain a growth mindset and leave a legacy of success.
©2023 Joseph A. Michelli (P)2024 Blackstone Publishing