Gratuit avec l'essai de 30 jours
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Extreme Toyota
- Radical Contradictions That Drive Success at the World's Best Manufacturer
- Narrateur(s): Sean Pratt
- Durée: 8 h et 13 min
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Extreme Toyota
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Description
Granted unprecedented access to the inner workings of Toyota, the authors spent six years researching the company and performing more than 220 interviews with Toyota employees, distributors, and car dealers in order to determine what makes Toyota one of the world's best companies.
Extreme Toyota offers an inside look at the radical contradictions within the company, created by its own management, and how these help Toyota outperform its competition. By putting a premium on creativity and paradoxical thinking as a corporate resource, Toyota has become the best car manufacturer and one of the most successful companies on earth. This audiobook takes a fascinating inside look at what makes Toyota tick.