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Giftology

The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention
Auteur(s): John Ruhlin
Narrateur(s): Drew Birdseye
Durée: 2 h et 8 min
4.5 out of 5 stars (13 évaluations)

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Description

Radical generosity is the against-the-grain secret weapon of real influencers, and it will allow you to boost referrals, retention rates, and ROI like few other strategies.

But be warned, gifts with strings attached backfire. There is a right, and wrong, way to give.

John Ruhlin has gifted on behalf of everyone from Forbes Magazine to the Fortune 500, and his tactics lead to appreciative responses and wide-open check books.

Through poignant personal stories and data-backed evidence, Ruhlin breaks down how anyone - from mail clerk to managing director - can master the magic of Giftology with these and more:

  • Mastering reciprocity, the hidden bottom line booster
  • Laser-targeting whom to give a gift and when to use thrift
  • Uncovering your client's inner circle and becoming part of it

Give wholeheartedly to Giftology and reap the rewards of an expanding business and fruitful relationships, professional and personal alike.

©2016 John Ruhlin (P)2016 Podium Publishing

Ce que les membres d'Audible en pensent

Moyenne des évaluations de clients

Au global

  • 4.5 out of 5 stars
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  • 4.5 out of 5 stars
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Histoire

  • 4.5 out of 5 stars
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Trier :
  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars

Fantastic Book with great ideas

A fresh approach to the topic of getting referrals and influence.

I really enjoy all the ideas about giftology and the impact of giving.

  • Au global
    2 out of 5 stars
  • PT
  • 2019-04-11

long story short...send knives and you'll do well!

Too much fluff not enough case studies.
Book goes over same concept of" Give before you receive " over and over again.

I would recommend "talk triggers" to anyone that is interested in making experiences special

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars

Quick but informative

Interesting about giving good, meaningful gifts vs just anything. We give tons of gifts to our clients and making one of meaning is key. Great book, worth the investment

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars

Chalk full of nuggets

A great way to approach relationship building for any business owner that doesn’t want to compete in red oceans.

Trier :
  • Au global
    2 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    2 out of 5 stars
  • Brett
  • 2017-01-27

Great concept but left me wanting more

This book helped me to think harder about gifting and the positive byproducts associated with giving a quality gift, but it felt like mostly a promotion for his company.

I would have liked to have seen different and more gift examples... in the whole book he only mentions about 10 gifts that he and his partners have used. Also, the continual mention of bonus info if I go to his site and download the resources felt manipulative.... i bought the damn book so give me the info without jumping through hoops.

I like the idea, but overall it was lacking actionable steps and resources to make the process of "giftology" easy to implement.

I do not recommend this book.

6 personnes sur 6 ont trouvé cette évaluation pertinente

  • Au global
    3 out of 5 stars
  • Performance
    4 out of 5 stars
  • Histoire
    2 out of 5 stars
  • Robin Ruud
  • 2017-07-05

Has one beautiful sentence

The idea is amazing and the anecdotes are somewhat inspiring, but sadly, there isn't that much that goes into the concept. The whole book can be comprehensively summarized in pretty much two or three sentences.

9 personnes sur 10 ont trouvé cette évaluation pertinente

  • Au global
    4 out of 5 stars
  • Performance
    4 out of 5 stars
  • Histoire
    4 out of 5 stars
  • Eric C. Boughman
  • 2018-07-17

No bonus but an okay story of gift experiences

I found it to be a somewhat interesting story, but nothing overly exciting. There is value in the content but the author is short on details and rather sends you to his website for "bonus information" about 10 times throughout the book. I actually went looking for this promised bonus information, and after having to register for the newsletter, unfortunately couldn't find it. I feel a bit cheated.

2 personnes sur 2 ont trouvé cette évaluation pertinente

  • Au global
    1 out of 5 stars
  • Performance
    3 out of 5 stars
  • Histoire
    1 out of 5 stars
  • Nick
  • 2019-01-25

Too promotional

The book keeps referencing his online website for content that should have been included in the audiobook

1 personnes sur 1 ont trouvé cette évaluation pertinente

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • Amanda Golden
  • 2019-07-14

Ideas Galore

I enjoyed this book very much. it gave me ideas on why gifting is important, not only to clients, but to employees, vendors, and mentors. While you do not give to get, almost always everyone will be reciprocal.

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • Franklin
  • 2019-07-08

I love this book it is short and to the point

If you are a Christian its full of applicable biblical references. Its ideas are worth every pennie!

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • Amazon Customer
  • 2019-06-25

Anyone in business or sales should have this book!

The advice shared In this book will help your business soar and create everlasting relationships!

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • Samantha Mo
  • 2019-06-03

Excellent Ideas!!

Very well written and well read! Amazing ideas. this book really opened my eyes to making gifting genuinely all about the recipient!

  • Au global
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    5 out of 5 stars
  • E. Hofferbert
  • 2019-05-23

You will NEVER be the same after hearing this book

What I am amazing way of looking at giving gifts and this book has made it so easy to understand. do yourself a favor and read or listen to this book several times because there's so much here you won't get it the first time.

  • Au global
    4 out of 5 stars
  • Performance
    5 out of 5 stars
  • Histoire
    4 out of 5 stars
  • Jessica - KaleidoscopesAndPolkaDots.Co
  • 2019-05-15

Short & Sweet

A great book about going outside the box when it comes to gift giving - it also has a great story about how Mr. Ruhlin proposed to his wife and it went all wrong. It made me laugh and cry so hard. Will definitely read again.