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Going Wireless

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Going Wireless

Auteur(s): Jaclyn Easton
Narrateur(s): Jaclyn Easton
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À propos de cet audio

Created specifically for executives and managers, Going Wireless shows how mobile technology is impacting every industry, including yours.

Award-winning journalist Jaclyn Easton delivers the unexpected. In addition to in-depth discussions about mobile commerce, Internet cell phones, and Palm-type handhelds, she also examines wirefree options you've probably never heard of, all of which are transforming the way companies communicate, manage, market, and sell.

To learn exactly how wireless is producing these paradigms of productivity and profits, this unabridged audiobook edition of Going Wireless is packed with over 40 real-world examples from trend-setting companies like Office Depot, Boeing, Sears, ExxonMobil, Jiffy Lube, LexisNexis, UPS, and Ocean Spray.

From this surplus of success stories you will quickly learn that wireless allows your organization to be literally a thousand times more connected and, hence, a thousand times more effective.

©2002 Jaclyn Easton
(P)2002 Random House, Inc.
Commerce électronique Communication d'entreprise Développement commercial et entrepreneuriat Nouvelles entreprises commerciales Professionnels et universitaires Réussite personnelle Science et technologie Économie Commerce Carrière Entreprise

Ce que les critiques en disent

"The simple truth is the whole world is 'going wireless.' If you want to discover why it's happening, how it will change your business, and - most important - what you need to do about it, this is the book to read." - Alan M. Webber, founding editor, Fast Company

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