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Onward
- How Starbucks Fought for Its Life Without Losing Its Soul
- Narrateur(s): Stephen Bowlby
- Durée: 12 h et 39 min
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Onward
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Explorer
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The Story of Lululemon: Little Black Stretchy Pants
- Auteur(s): Chip Wilson
- Narrateur(s): Chip Wilson
- Durée: 10 h et 59 min
- Version intégrale
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Au global4.5 out of 5 stars 372
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Performance4.5 out of 5 stars 311
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Histoire4.5 out of 5 stars 313
The unauthorized story of Lululemon. Chip Wilson’s part in this story comes from the learning of thousands of mistakes. He set the culture, business model, quality platform, and people development program and then got out of the way. Lululemon’s exponential growth, culture, and brand strength have few peers, and it is because of those employees who choose to be great. This book is also about missed opportunity - five years of missed opportunity. Chip was playing to win while the directors of the company he founded were playing not to lose.
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5 out of 5 stars
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Simply, a great book and guide for entrepreneurs
- Écrit par Tyler B le 2018-11-25
Auteur(s): Chip Wilson
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Sam Walton
- Made in America
- Auteur(s): John Huey, Sam Walton
- Narrateur(s): Henry Strozier
- Durée: 10 h et 31 min
- Version intégrale
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Au global5 out of 5 stars 236
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Performance5 out of 5 stars 199
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Histoire5 out of 5 stars 198
Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late 20th century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure of his ambitions and achievements. Sam shares his thinking in a candid, straight-from-the-shoulder style. In a story rich with anecdotes and the "rules of the road" of both Main Street and Wall Street, Sam Walton chronicles the inspiration, heart, and optimism that propelled him to lasso the American Dream.
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5 out of 5 stars
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What it means to commit everything to your dream.
- Écrit par Rondon Tahal le 2019-06-05
Auteur(s): John Huey, Autres
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Grinding It Out
- The Making of McDonald's
- Auteur(s): Ray Kroc, Robert Anderson
- Narrateur(s): Stephen Bel Davies
- Durée: 6 h et 58 min
- Version intégrale
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Au global4.5 out of 5 stars 72
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Performance4.5 out of 5 stars 60
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Histoire5 out of 5 stars 60
Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 years old when he opened his first franchise.
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5 out of 5 stars
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A man to remember
- Écrit par Joel Gutib le 2023-05-09
Auteur(s): Ray Kroc, Autres
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Pour Your Heart into It
- How Starbucks Built a Company One Cup at a Time
- Auteur(s): Howard Schultz, Dori Jones Yang
- Narrateur(s): Eric Conger
- Durée: 2 h et 55 min
- Version abrégée
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Au global4.5 out of 5 stars 40
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Performance4.5 out of 5 stars 32
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Histoire4.5 out of 5 stars 31
The success of Starbucks is one of the most remarkable business stories in decades. Since 1987, the coffee merchant has grown from a single retail store on Seattle's waterfront to a company with more than 1,000 stores nationwide and a new one opening somewhere every business day. According to Fortune magazine, Starbucks "has changed everything...from our tastes to our language to the face of Main Street."
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4 out of 5 stars
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Enjoyed this read
- Écrit par Amazon Customer le 2019-07-02
Auteur(s): Howard Schultz, Autres
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The Harvard Business Review Leader's Handbook: Make an Impact, Inspire Your Organization, and Get to the Next Level
- HBR Handbooks Series
- Auteur(s): Ron Ashkenas, Brook Manville
- Narrateur(s): Daniel Henning
- Durée: 8 h et 55 min
- Version intégrale
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Au global5 out of 5 stars 1
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Performance0 out of 5 stars 0
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Histoire0 out of 5 stars 0
The critical leadership practices - the ones that will allow a leader to make the biggest impact over time - are well established. They're about how you create a vision and inspire others to follow it. In this comprehensive handbook, strategy and change experts Ron Ashkenas and Brook Manville distill proven ideas and frameworks about leadership from Harvard Business Review, interviews with senior executives, and their own experience in the field - all to help rising leaders stand out and have a big impact.
Auteur(s): Ron Ashkenas, Autres
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The Ride of a Lifetime
- Lessons Learned from 15 Years as CEO of the Walt Disney Company
- Auteur(s): Robert Iger
- Narrateur(s): Jim Frangione, Robert Iger
- Durée: 8 h et 45 min
- Version intégrale
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Au global5 out of 5 stars 1 163
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Performance5 out of 5 stars 968
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Histoire5 out of 5 stars 963
Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever, and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger - think global - and turn Disney into a stronger brand in international markets.
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5 out of 5 stars
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Great listening
- Écrit par Jean-Alexandre Meunier le 2019-11-22
Auteur(s): Robert Iger
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The Story of Lululemon: Little Black Stretchy Pants
- Auteur(s): Chip Wilson
- Narrateur(s): Chip Wilson
- Durée: 10 h et 59 min
- Version intégrale
-
Au global4.5 out of 5 stars 372
-
Performance4.5 out of 5 stars 311
-
Histoire4.5 out of 5 stars 313
The unauthorized story of Lululemon. Chip Wilson’s part in this story comes from the learning of thousands of mistakes. He set the culture, business model, quality platform, and people development program and then got out of the way. Lululemon’s exponential growth, culture, and brand strength have few peers, and it is because of those employees who choose to be great. This book is also about missed opportunity - five years of missed opportunity. Chip was playing to win while the directors of the company he founded were playing not to lose.
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5 out of 5 stars
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Simply, a great book and guide for entrepreneurs
- Écrit par Tyler B le 2018-11-25
Auteur(s): Chip Wilson
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Sam Walton
- Made in America
- Auteur(s): John Huey, Sam Walton
- Narrateur(s): Henry Strozier
- Durée: 10 h et 31 min
- Version intégrale
-
Au global5 out of 5 stars 236
-
Performance5 out of 5 stars 199
-
Histoire5 out of 5 stars 198
Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late 20th century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure of his ambitions and achievements. Sam shares his thinking in a candid, straight-from-the-shoulder style. In a story rich with anecdotes and the "rules of the road" of both Main Street and Wall Street, Sam Walton chronicles the inspiration, heart, and optimism that propelled him to lasso the American Dream.
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5 out of 5 stars
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What it means to commit everything to your dream.
- Écrit par Rondon Tahal le 2019-06-05
Auteur(s): John Huey, Autres
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Grinding It Out
- The Making of McDonald's
- Auteur(s): Ray Kroc, Robert Anderson
- Narrateur(s): Stephen Bel Davies
- Durée: 6 h et 58 min
- Version intégrale
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Au global4.5 out of 5 stars 72
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Performance4.5 out of 5 stars 60
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Histoire5 out of 5 stars 60
Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was 52 years old when he opened his first franchise.
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5 out of 5 stars
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A man to remember
- Écrit par Joel Gutib le 2023-05-09
Auteur(s): Ray Kroc, Autres
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Pour Your Heart into It
- How Starbucks Built a Company One Cup at a Time
- Auteur(s): Howard Schultz, Dori Jones Yang
- Narrateur(s): Eric Conger
- Durée: 2 h et 55 min
- Version abrégée
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Au global4.5 out of 5 stars 40
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Performance4.5 out of 5 stars 32
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Histoire4.5 out of 5 stars 31
The success of Starbucks is one of the most remarkable business stories in decades. Since 1987, the coffee merchant has grown from a single retail store on Seattle's waterfront to a company with more than 1,000 stores nationwide and a new one opening somewhere every business day. According to Fortune magazine, Starbucks "has changed everything...from our tastes to our language to the face of Main Street."
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4 out of 5 stars
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Enjoyed this read
- Écrit par Amazon Customer le 2019-07-02
Auteur(s): Howard Schultz, Autres
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The Harvard Business Review Leader's Handbook: Make an Impact, Inspire Your Organization, and Get to the Next Level
- HBR Handbooks Series
- Auteur(s): Ron Ashkenas, Brook Manville
- Narrateur(s): Daniel Henning
- Durée: 8 h et 55 min
- Version intégrale
-
Au global5 out of 5 stars 1
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Performance0 out of 5 stars 0
-
Histoire0 out of 5 stars 0
The critical leadership practices - the ones that will allow a leader to make the biggest impact over time - are well established. They're about how you create a vision and inspire others to follow it. In this comprehensive handbook, strategy and change experts Ron Ashkenas and Brook Manville distill proven ideas and frameworks about leadership from Harvard Business Review, interviews with senior executives, and their own experience in the field - all to help rising leaders stand out and have a big impact.
Auteur(s): Ron Ashkenas, Autres
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The Ride of a Lifetime
- Lessons Learned from 15 Years as CEO of the Walt Disney Company
- Auteur(s): Robert Iger
- Narrateur(s): Jim Frangione, Robert Iger
- Durée: 8 h et 45 min
- Version intégrale
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Au global5 out of 5 stars 1 163
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Performance5 out of 5 stars 968
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Histoire5 out of 5 stars 963
Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever, and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger - think global - and turn Disney into a stronger brand in international markets.
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5 out of 5 stars
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Great listening
- Écrit par Jean-Alexandre Meunier le 2019-11-22
Auteur(s): Robert Iger
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What You Do Is Who You Are
- How to Create Your Business Culture
- Auteur(s): Ben Horowitz
- Narrateur(s): Kevin Kenerly
- Durée: 6 h et 12 min
- Version intégrale
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Au global5 out of 5 stars 105
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Performance4.5 out of 5 stars 85
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Histoire5 out of 5 stars 85
Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times best-selling author, combines lessons both from history and from modern organizational practice with practical and often surprising advice to help executives build cultures that can weather both good and bad times. What You Do Is Who You Are explains how to make your culture purposeful by spotlighting four models of leadership and culture-building.
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5 out of 5 stars
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Great
- Écrit par boyincity le 2020-11-06
Auteur(s): Ben Horowitz
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Traction
- How Any Startup Can Achieve Explosive Customer Growth
- Auteur(s): Gabriel Weinberg, Justin Mares
- Narrateur(s): Gabriel Weinberg
- Durée: 7 h et 24 min
- Version intégrale
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Au global4.5 out of 5 stars 69
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Performance4.5 out of 5 stars 58
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Histoire4.5 out of 5 stars 57
Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die.
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5 out of 5 stars
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Must read for any startup founder
- Écrit par Brandon le 2018-09-19
Auteur(s): Gabriel Weinberg, Autres
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The Founders
- The Story of Paypal and the Entrepreneurs Who Shaped Silicon Valley
- Auteur(s): Jimmy Soni
- Narrateur(s): Jonathan Todd Ross
- Durée: 18 h et 25 min
- Version intégrale
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Au global4.5 out of 5 stars 49
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Performance4.5 out of 5 stars 40
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Histoire4.5 out of 5 stars 40
Today, PayPal’s founders and earliest employees are considered the technology industry’s most powerful network. Since leaving PayPal, they have formed, funded, and advised the leading companies of our era, including Tesla, Facebook, YouTube, SpaceX, Yelp, Palantir, and LinkedIn, among many others. As a group, they have driven twenty-first-century innovation and entrepreneurship. Their names stir passions; they’re as controversial as they are admired.
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3 out of 5 stars
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it's fine
- Écrit par Ono Northey le 2023-06-08
Auteur(s): Jimmy Soni
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The Starbucks Experience
- 5 Principles for Turning Ordinary into Extraordinary
- Auteur(s): Joseph A. Michelli
- Narrateur(s): Dick Hill
- Durée: 52 min
- Version intégrale
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Au global5 out of 5 stars 1
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Performance5 out of 5 stars 1
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Histoire5 out of 5 stars 1
You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty - all at the same time. The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine.
Auteur(s): Joseph A. Michelli
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The Everything Store
- Jeff Bezos and the Age of Amazon
- Auteur(s): Brad Stone
- Narrateur(s): Pete Larkin
- Durée: 13 h
- Version intégrale
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Au global4.5 out of 5 stars 477
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Performance4.5 out of 5 stars 396
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Histoire4.5 out of 5 stars 396
Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now.
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5 out of 5 stars
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Principals
- Écrit par Utilisateur anonyme le 2020-07-24
Auteur(s): Brad Stone
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That Will Never Work
- The Birth of Netflix and the Amazing Life of an Idea
- Auteur(s): Marc Randolph
- Narrateur(s): Marc Randolph
- Durée: 11 h
- Version intégrale
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Au global4.5 out of 5 stars 251
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Performance4.5 out of 5 stars 221
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Histoire4.5 out of 5 stars 221
In the tradition of Phil Knight's Shoe Dog comes the incredible untold story of how Netflix went from concept to company—all revealed by cofounder and first CEO Marc Randolph. From idea generation to team building to knowing when it's time to let go, That Will Never Work is not only the ultimate follow-your-dreams parable, but also one of the most dramatic and insightful entrepreneurial stories of our time.
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5 out of 5 stars
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Nobody Knows Anything
- Écrit par Anthony le 2019-11-09
Auteur(s): Marc Randolph
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Shoe Dog
- A Memoir by the Creator of Nike
- Auteur(s): Phil Knight
- Narrateur(s): Norbert Leo Butz, Phil Knight - introduction
- Durée: 13 h et 21 min
- Version intégrale
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Au global5 out of 5 stars 2 846
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Performance5 out of 5 stars 2 422
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Histoire5 out of 5 stars 2 429
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.
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5 out of 5 stars
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Better Than Expected
- Écrit par PDubya le 2021-02-18
Auteur(s): Phil Knight
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Exile on Front Street
- My Life as a Hells Angel...and Beyond
- Auteur(s): George Christie
- Narrateur(s): Joe Barrett
- Durée: 8 h et 47 min
- Version intégrale
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Au global4.5 out of 5 stars 79
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Performance4.5 out of 5 stars 70
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Histoire4.5 out of 5 stars 71
After 40 years in the Hells Angels, George Christie was ready to retire. As president of the high-profile Ventura charter of the club, he had been the yin to Sonny Barger's yang. Barger was the reckless figurehead and de facto world leader of the Hells Angels. Christie was the negotiator, the spokesman, the thinker, the guy who smoothed things out.
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5 out of 5 stars
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loved it, great story. appreciate him sharing it.
- Écrit par Mike le 2020-05-28
Auteur(s): George Christie
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Invention
- A Life of Learning Through Failure
- Auteur(s): James Dyson
- Narrateur(s): James Dyson
- Durée: 11 h et 33 min
- Version intégrale
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Au global4.5 out of 5 stars 9
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Performance4.5 out of 5 stars 9
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Histoire4.5 out of 5 stars 9
Famously, over a four-year period, James Dyson made 5,127 prototypes of the cyclonic vacuum cleaner that would transform the way houses are cleaned around the world. In devoting all his resources to iteratively developing the technology, he risked it all, but out of many failures and setbacks came hard-fought success. In Invention: A Life, Dyson reveals how he came to set up his own company and led it to become one of the most inventive technology companies in the world. It is a compelling and dramatic tale, with many obstacles overcome.
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2 out of 5 stars
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Difficult to listen to
- Écrit par Michael Watchorn le 2021-09-11
Auteur(s): James Dyson
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Richard Nixon
- The Life
- Auteur(s): John A. Farrell
- Narrateur(s): Dan Woren
- Durée: 28 h et 54 min
- Version intégrale
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Au global5 out of 5 stars 20
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Performance4.5 out of 5 stars 18
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Histoire5 out of 5 stars 17
Richard Nixon opens with young navy lieutenant "Nick" Nixon returning from the Pacific and setting his cap at Congress, an idealistic dreamer seeking to build a better world. Yet amid the turns of that now legendary 1946 campaign, Nixon's finer attributes quickly gave way to unapologetic ruthlessness. It is a stunning overture to John A. Farrell's magisterial portrait of a man who embodied postwar American cynicism.
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4 out of 5 stars
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A MUCH BETTER UNDERSTANDING OF THE MAN
- Écrit par Stephen le 2021-05-17
Auteur(s): John A. Farrell
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The 5 Love Languages for Men
- Tools for Making a Good Relationship Great
- Auteur(s): Gary Chapman
- Narrateur(s): Chris Fabry
- Durée: 3 h et 55 min
- Version intégrale
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Au global5 out of 5 stars 75
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Performance4.5 out of 5 stars 58
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Histoire4.5 out of 5 stars 58
The love she craves. The confidence you need. At the heart of every man is a desire to master what matters. Getting a compliment at work or on the court is nice, but nothing beats hearing your spouse say, "You make me feel loved." If you haven't heard that in a while or feel like you’re not bringing your A-game to your relationship, this audio book is for you.
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2 out of 5 stars
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Cringy
- Écrit par sebastian le 2019-02-11
Auteur(s): Gary Chapman
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Built from Scratch
- How a Couple of Regular Guys Grew The Home Depot from Nothing to $30 Billion
- Auteur(s): Bernie Marcus, Arthur Blank, Bob Andelman
- Narrateur(s): Mike Chamberlain
- Durée: 11 h et 49 min
- Version intégrale
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Au global4.5 out of 5 stars 27
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Performance4 out of 5 stars 22
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Histoire4 out of 5 stars 22
Built from Scratch is the story of how two incredibly determined and creative people - and their associates - built a business from nothing to 761 stores and $30 billion in sales in a mere 20 years. Built from Scratch tells many colorful stories associated with The Home Depot's founding and meteoric rise; shows that a company can be a tough, growth-oriented competitor, and still maintain a high sense of responsibility to the community; and provides great lessons useful to people in any business, from start-ups to the Fortune 500.
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1 out of 5 stars
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So much Koolaid
- Écrit par Mik548 le 2023-10-13
Auteur(s): Bernie Marcus, Autres
Description
In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as CEO, eight years after he stepped down from daily oversight of the company to become chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the remarkable story of the company's ongoing transformation under his leadership, revealing how, during one of the most tumultuous economic times in history, Starbucks again achieved profitability and sustainability without sacrificing humanity.
A compelling, candid narrative documenting the maturing of a brand as well as a businessman, Onward represents Schultz's central leadership philosophy: It's not just about winning, but the right way to win.
Ce que les critiques en disent
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Ce que les auditeurs disent de Onward
Moyenne des évaluations de clientsÉvaluations – Cliquez sur les onglets pour changer la source des évaluations.
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Au global5 out of 5 stars
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Performance5 out of 5 stars
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Histoire5 out of 5 stars
- Amazon Customer
- 2019-08-19
Too Long and Boring
Here's what I liked about the book:
- Written by Howard Schultz (CEO) which gives an insider's perspective to a beloved brand
- Gives a really good look at the inner workings of such a well known consumer brand
- Gives a lot of insight into Howard's leadership style and some of his leadership habits such as a lot of choices they made with the brand were very fascinating (closing stores, getting back to the core competency, investing in training and development, etc).
Here's what I didn't like
- I don't think it was 100% genuine. I thought it was kind of a sales job, in that CEO sales job kind of way. I'd say it seemed less then 75% genuine.
- Telling the results of a turnaround story before time has run its course is ridiculous, as is the general timing of the "turnaround." Hello, we were in a major rebound after a recession.
- Howard comes across as annoying - sounds to me like he believes a lot of his own reerick.
- I found the book to be a couple of hours too long and not a lot of detail into why they opened all those branches and the cost of closing them.
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2 les gens ont trouvé cela utile
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Au global3 out of 5 stars
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Performance3 out of 5 stars
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Histoire2 out of 5 stars
- Law
- 2019-05-03
Was Okay
Easy to listen, but was expecting more substance from a successful company. Felt the story was watered down. Was okay overall.
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1 personne a trouvé cela utile
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Au global4 out of 5 stars
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Performance5 out of 5 stars
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Histoire5 out of 5 stars
- S.D
- 2019-04-05
Interesting story- worth listening to
This was a very interesting story. If you are a fan of the coffee the story is worth listening to.
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1 personne a trouvé cela utile
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Au global2 out of 5 stars
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Performance2 out of 5 stars
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Histoire2 out of 5 stars
- Garreth M.
- 2023-02-08
Definitely not a good lesson in Leadership
Some interesting facts about Starbucks but a lot about Howard Schultz telling everyone how great he is and how many problems he solved. He sounds like a nightmare to work with and probably believes he is the only capable of solving every problem.
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Au global1 out of 5 stars
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Performance4 out of 5 stars
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Histoire1 out of 5 stars
- Patrick
- 2022-07-25
Reads like a training manual for employees
I've never returned a book on Audible...until today. I was listening to the Wondery podcast episode on the story told in this book. At the end of the first episode it mentioned it so I thought what the hell. I love coffee and after reading on how the company turned around, I was intrigued.
The first few chapters are exclusively about:
1. The company had to close its American stores for a few hours in 2008 to retrain their staff
2. The CEO's journey to Milan and how it changed him (this part felt genuine)
3. How Starbucks is the best, how great they treat their employees (which are called partners) and how they were the first to go big on fair trade.
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Au global5 out of 5 stars
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Performance5 out of 5 stars
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Histoire5 out of 5 stars
- Alex Andreopoulos
- 2021-11-03
Great Business Book
Definitely recommended for people interested in businesses. Personally one of my favourites.
There are many business lessons to be learned here. The main one is what can happen to an organization of any size when profits and short term gains, get on the driver seat over long term vision, identity and routes.
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Au global5 out of 5 stars
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Performance5 out of 5 stars
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Histoire5 out of 5 stars
- Joe Chan
- 2021-03-19
Great Inspiring Book.
Love the story and the narrative is great. This give me much more in-depth understand of how Starbuck runs it company.
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Au global1 out of 5 stars
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Performance2 out of 5 stars
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Histoire1 out of 5 stars
- Amazon Customer
- 2021-02-11
Overwhelming trope
Starbucks is now "pivoting" (insert annoying buzzword here,) to providing coffee via pick up and drive through only. No more 3rd place. Less and less interaction with the barista, friends. I very much enjoyed the first book as just as a novice effort by a musician, the passion was evident, and Howard really had something. This book is like the same thing made for contract fulfillment, under duress. Over and over the same concept driven past. Maybe 10 years ago it might have struck but not any more. Maybe it's me. I couldn't get through it.
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Au global4 out of 5 stars
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Performance4 out of 5 stars
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Histoire3 out of 5 stars
- Francois Sauro
- 2021-02-09
Excellent production but too promotional
I was expecting a better history of what happened. It was a little too self-promotional at moments. I had the impression that I was in a 9 hours Starbucks publicity.
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Au global5 out of 5 stars
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Performance4 out of 5 stars
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Histoire5 out of 5 stars
- Eric Wikjord
- 2020-08-06
Love what you do
It’s very clear how do you go from chapter to chapter highs and lows that Howard Schultz absolutely loves the process that is involved in every cup of Starbucks coffee. It’s truly a great story for any business person that wants to run their business and operate themselves at the highest standard possible.
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Au global4 out of 5 stars
- Carla
- 2011-06-13
Interesting, but a bit annoying
Here's what I liked about the book:
- Written by Howard Schultz (CEO) which gives a really cool inside perspective
- Gives a really cool inside look into a well known consumer brand
- Gives a lot of insight into HS's leadership style and some of his leadership habits
- A lot of choices they made with the brand were very fascinating (closing stores, getting back to the core competency, investing in training and development, etc).
Here's what I didn't like
- I don't think it was 100% genuine. I thought it was kind of a sales job, in that CEO sales job kind of way. I'd say it seemed 75% genuine.
- Telling the results of a turnaround story before time has run it's course is ridiculous, as is the general timing of the "turnaround." Hello, we were in a major rebound after a recession.
- HS comes across as annoying - sounds to me like he believes a lot of his on BS.
- I found the book to be a couple of hours too long.
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21 les gens ont trouvé cela utile
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Au global1 out of 5 stars
- YB
- 2011-04-01
Too slow and boring
Probably a fair book if you are passionate about knowing everything about Starbucks, but not of much use if you intend to learn anything about running a business or being an entrepreneur.
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13 les gens ont trouvé cela utile
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Au global4 out of 5 stars
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Performance5 out of 5 stars
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Histoire4 out of 5 stars
- Maria
- 2012-01-10
Listen to the story, hear more than the story
I have to admit, towards the end I was looking forward to finishing this audiobook. Sometimes the "name dropping" got long and felt purposeless although I can appreciate that Howard Schultz gives credit where credit is due.
The "story" itself is interesting and several parts felt thoroughly inspiring. I have definitely learned a great deal about Starbucks! Other than the company's navigation through its hardships though, the reader (or better yet, the listeners) can also read, between the lines, a great many lessons. From change management, to marketing, to branding and ultimately, to giving a company a soul, this audiobook covers an interesting array of challenges that a company faces. Definitely an interesting listen!
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Au global5 out of 5 stars
- Jeff
- 2011-05-15
Not as good as his first but still great
Howard is a bit narcissistic in his portrayal of Starbucks 2.0, but he it an excellent story teller, incredibly articulate, and I learned a lot from reading Onward. Actually, I listened to it on 2x or 3x speed, which was just perfect for the treadmill. Enjoy.
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5 les gens ont trouvé cela utile
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Au global1 out of 5 stars
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Performance1 out of 5 stars
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Histoire1 out of 5 stars
- Krissy
- 2021-04-11
Don’t waste your time!
I love Starbucks. I love non fiction. I love reading books about iconic businesses. I figured this book would be great. It wasn’t! I can’t think of any reason to read it. The book was boring, the author was self absorbed, and it was very repetitive. I’ll sum up the 8hrs for you.... Starbucks showed signs of decline. The original CEO comes back. He creates a transformation agenda. Two years later the company is doing much better. In between they go back and forth over breakfast sandwiches, create pike place roast, and launch instant coffee. The end.
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Au global4 out of 5 stars
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Performance4 out of 5 stars
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Histoire3 out of 5 stars
- Joao
- 2012-03-07
Interesting but longer than it needed to be
I'm a fan of Starbucks and have great respect for what they achieved.
I was aware of the troubles they went through in 2008-2010 and it's good to hear from the CEO's perspective what happened and how they turned around. Gives us good insight on how successful CEO's think and operate and we get a better understanding of what Starbucks is about.
That said, this book could be about half the lenght... at times it goes on and on and on about things that are not relevant. For example at one point Mr Schultz rambles on about what customers might be doing at a store when the point he was trying to make was something else altogether.
Still, a good story about Starbucks' history. Enjoyed it.
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Au global2 out of 5 stars
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Performance2 out of 5 stars
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Histoire1 out of 5 stars
- Vy
- 2011-12-23
Too sales-y
The audience of this book is people who work for Starbucks. It's a way to reinforce corporate dogma. For everyone else (like me) it's hours and hours of sitting through a corporate sales meeting. Very little strategy, business planning, marketing tips, or anything else. Also the book jumps back and forth through time and it all becomes very confusing. Furthermore, the narrator reads very slowly. Definitely thankful for the 2x speed on my iPhone.
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4 les gens ont trouvé cela utile
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Au global3 out of 5 stars
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Performance4 out of 5 stars
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Histoire3 out of 5 stars
- Shari
- 2012-01-03
Could have been said in half the time-
Would you recommend this audiobook to a friend? If so, why?
If this was available in an abridged format, I would recommend. The issues, commercial and philosophical are interesting, but over a 12-13 hour time frame were very redundant.
What does Stephen Bowlby bring to the story that you wouldn’t experience if you just read the book?
Nothing negative against narrator, but I would prefer the printed version so I could skim and be done with the story in an hour or two. This isn't a story to savor, but basic points are good conversation topics.
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Au global5 out of 5 stars
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Performance4 out of 5 stars
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Histoire5 out of 5 stars
- royphotog
- 2011-11-07
A good lesson for any company
I had read Howard Schultz first book and was already a fan of Starbucks but this book made me even more of a fan. Starbucks is one of those rair companies who manages to stay true to ther roots and their small store beliefs even after they turn public and have thousands of stores. But this is the story or a turn around, of seeing the problems even before they affect the bottom line, of making hard decisions, of treating their people, and customers right. I learned a lot from this book and if your at all interested in Starbucks as a company, or if you have a company that's having trubble, then I recommend this to you. The only drawback, and it's a small one is the reading style is a little slow. I wished at times that Bowlby would speed things up a bit.
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2 les gens ont trouvé cela utile
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Au global5 out of 5 stars
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Performance5 out of 5 stars
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Histoire5 out of 5 stars
- Pankaew
- 2011-08-07
Stellar Book Into the Mindset of a Top CEO
Ignore the reviews about how Shultz "seems to believe what he says too much." What the heck did you expect - A CEO that doesn't believe in his own company?
For me, this book gave amazing insight into how a top CEO selects his top executives, the challenges in turning a failing company around, how he instills the right company culture and handles Wall Street all at the same time.
First class business book, IMO.
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2 les gens ont trouvé cela utile