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The Entrepreneurial Process

Making Your Dreams a Reality

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The Entrepreneurial Process

Auteur(s): Magdalena Yesil (Venture Partner, U.S. Venture Partners)
Narrateur(s): Magdalena Yesil
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 There is no question that we are living in unusual times, where wealth is created by the billions not millions, the public market is more generous than ever before in history and the East coast publications are writing about venture capitalists of Silicon Valley throwing money at anything with a .com in the name. Using her own experiences as an entrepreneur, angel investor, and venture capitalist, Yesil discusses the Entrepreneurial Process. She walks the audience through the steps necessary to identify a winning idea, recruit a coherent team, define a roadmap based on concrete deliverables, choose financial partners, establish the right business development relationships, create a larger than life shadow, and ultimately guide the company to a liquidity event. The talk will identify the common pitfalls along the entrepreneurial journey. It will conclude with the question: "Are you ready to take the plunge?"(P) and ©1999 Stanford Alumni Association Gestion et leadership
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