How Home Inspectors Get Clients From TikTok & YouTube (No Ads)
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How Home Inspectors Get Clients From TikTok & YouTube (No Ads)
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Want more inspection bookings without spending on ads? In this episode, two inspectors break down home inspector marketing using TikTok, YouTube, and podcasting—plus the real story of losing a job over $63 and what that teaches about value.
If you’re building an inspection business (or trying to scale one), this is for you.
What You’ll Learn / Highlights
How daily social content turns into real inspection bookings (no ad spend)
The “$63 cheaper” client story—and how to respond without sounding bitter
Why “word of mouth” still wins… and how social media fuels it
Short-form vs long-form: what each is best for in the inspection space
Sewer scopes explained: when to start, what to buy, and when to upgrade
How to think about tools as ROI (and why “tools make money”)
A simple path: start budget → build demand → upgrade equipment
How community + comments create trust and referrals
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