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Host: Jarvis T. Gray, The Quality Coaching Co.
Guest: Justin Ayars, Founder & CEO, EqualityMD

In this inspiring episode, Jarvis T. Gray sits down with healthcare entrepreneur and founder of EqualityMD, Justin Ayars (he/him). From Star Trek leadership wisdom to the realities of healthcare entrepreneurship, they discuss how diversity, data, and disruption are shaping the future of healthcare.

Key Topics & Highlights

1. Leadership Wisdom and Mindset

• Justin shares his guiding quote: "Things are only impossible until they're not," inspired by Star Trek.
• Emphasizes the importance of challenging complacency and embracing risk, especially as an entrepreneur in healthcare.

2. Career Journey & Entrepreneurship

• Justin details his non-linear career path—starting as a healthcare trial lawyer, moving into entrepreneurship, and eventually founding EqualityMD.
• Talks candidly about the challenges and rewards of building businesses in and around healthcare, especially under difficult circumstances like the Great Recession and COVID-19.

3. Building Solutions Outside the Broken System

• EqualityMD evolved from a B2C LGBTQ+ healthcare platform to a B2B solution, providing inclusive healthcare options for employers, nonprofits, and organizations.
• Emphasizes the need to innovate outside the traditional insurance-based model and the power of data analytics to address health disparities.

4. Navigating Accelerators & Entrepreneurship

• Justin shares wisdom from participating in accelerator programs and pitch contests, advising that failing is necessary for growth and that real-world experience is irreplaceable.

5. Industry Trends & Challenges

• Highlights game-changing trends including AI and interoperability but cautions against silver-bullet thinking.
• Discusses the challenges of rising healthcare costs, the influence of insurance companies and pharmacy benefit managers, and the need for preventative care and better data.

6. Data, Diversity & Health Equity

• The need for trustworthy data from marginalized populations to drive healthcare reform.
• The pivotal role of culturally competent, data-driven solutions for underserved communities.

7. Personal Stories & Leadership Lessons

• Shares powerful anecdotes about learning from icons like Liberace and legal mentors.
• Stresses the importance of knowing your audience, understanding time/place/manner, and living deliberately.

Links & Resources

• EqualityMD: equalitymd.com
• Connect on LinkedIn: Justin Ayars
• Email: justin@equalitymd.com

Memorable Quotes

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