117: Simple Steps to Help Your Website Get Found: LIVE SEO STRATEGY
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In this episode of The Website Success Show, I’m joined by Clare Crouch from Nourish Nurture Knit for a live website and SEO audit, focused on finding practical quick wins to help her grow her membership through search, without relying on social media.
We start by talking about what Clare wants her website to be doing over the next six months, then look at what Google currently understands about her site. I walk through a blog post that has performed well in the past and use it to highlight simple, actionable SEO improvements, including page titles, headings, and clearer signals about what each page is actually about. I also explain how to check which pages Google has indexed, why there can be a mismatch between your website and what appears in search results, and how schema markup can help strengthen your visibility in both Google and AI search.
Key takeaways:
- How to use Google Search Console to see what Google understands about your website and which pages are indexed.
- What to check if Google is only indexing a small number of your pages, including your sitemap.
- How to improve on-page SEO with clearer page titles, descriptions, and heading structures.
- Why Google sometimes rewrites your meta descriptions and how to check what’s really showing in search.
- How schema markup helps search engines and AI tools better understand your content.
- Why it helps to start with broad keywords you want to be known for, then build out related terms naturally.
Resources mentioned in this episode:
- Learn how to set up and use Google Search Console with my step by step course: Google Analytics & Google Search Console Made Simple
- Find out more about The Website Growth Club, including access to the Schema Wizard mentioned in the audit
- Book a Website Potential Discovery Call to talk through where you’re stuck and what to focus on first
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Ever feel like your business should be easier to find on Google?
You’re not imagining it - most local businesses already have a Google Business Profile, but it’s quietly sitting there, half-filled and hidden. That means people searching for your exact services might be finding your competitors instead.
The good news? You don’t need to spend hours posting on social media to fix it.
A few intentional updates to your Google Business Profile can make a big difference in how often you show up in Maps and local searches.
That’s where my Local Google Visibility Checklist comes in.
It gives you a clear, practical list of things to review and update - all the small changes that help Google trust your business and make it easier for nearby clients to find and book you.
It’s free, simple to follow, and designed for local beauty, health, and wellness businesses who want to grow in a calm, sustainable way (without having to rely on social media).
Download your free checklist now https://thewebsitesuccesshub.com/google-profile-checklist