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Page de couverture de 22. Anatomy of a LinkedIn Hook: Copywriting Strategies for Personal Branding

22. Anatomy of a LinkedIn Hook: Copywriting Strategies for Personal Branding

22. Anatomy of a LinkedIn Hook: Copywriting Strategies for Personal Branding

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À propos de cet audio

If your LinkedIn posts aren’t getting traction, it’s not your ideas, it’s your hook.


In this episode, I'll show you how to write scroll-stopping openings using the 3C Framework, specifically for personal branding on LinkedIn. You’ll learn

  • Why tension grabs attention,
  • How storytelling chemistry keeps your audience engaged,
  • And how to write hooks that make people need to click 'see more'.


Resources mentioned

Typegrow text formatter: https://typegrow.com/tools/linkedin-text-formatter

Grab my FREE Hook templates: https://sendfox.com/lp/1x478y

Get 16 LinkedIn post ideas PDF (free!): https://sendfox.com/lp/1k4x79

Connect with me on socials:

LinkedIn: https://www.linkedin.com/in/julia-zatta

Instagram: https://www.instagram.com/juliazatta_copywriter

TikTok: https://www.tiktok.com/@juliazatta_copywriter

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