In this episode of The Modern Hotelier, Steve Carran and David Millili is joined by Luis Segredo, CEO of Hapi, to discuss the biggest hospitality news and trends from November. They dive into the recent dissolution of the Marriott–Sonder partnership, exploring why integrations and siloed technology can make or break hotel collaborations.

Steve and Luis also examine the rise of direct bookings, the impact of loyalty programs, and how travelers are navigating Black Friday and Travel Tuesday deals. They share insights on how hotel brands are adapting to changing customer expectations, leveraging technology to create seamless experiences, and preparing for the future of hospitality.

Topics covered in this episode:

• Marriott & Sonder partnership dissolves: lessons learned from failed integrations and siloed tech.
• Why hotel brands are leading in U.S. travel searches.
• Thanksgiving travel trends: record-breaking numbers, road vs. air travel, and insights from personal experiences.
• How hotels can innovate faster with harmonized data across multiple property management systems.

Watch the FULL EPISODE on YouTube: https://youtu.be/IeKEY3anr54

Links:
Luis on LinkedIn: https://www.linkedin.com/in/luissegredo/
Hapi: https://www.stayhapi.com/

Mariott Terminates Sonder Agreement
Brands lead US Travel searches
Thanksgiving Travel
Black Friday or Travel Tuesday deals
Tell us more about the findings of The Future of Hotel Data Report
What is new at Hapi?

For full show notes head to: https://themodernhotelier.com/episode/237

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Connect with Steve and David:
Steve: https://www.linkedin.com/in/%F0%9F%8E...
David: https://www.linkedin.com/in/david-mil.