3 Steps to Turn Your Business Core Values into a Tool You Can Use
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As a business coach and consultant for over 16 years, I've noticed that many business owners can't tell me their Business Core Values off the top of their heads. What I know is that anything that's not relevant or that's not used in the business on a regular basis is quickly forgotten or ignored.
So my questions for you today is, Why have core Values for your business, if you're not going to use them? Or, another way to say it, How can we create something out of the core vlaues of your business that demonstrates HOW you do business and make it something that you and your team members will be able to use? So we want this thing we create to do 2 things:
1. Demonstrate to potential clients and customers HOW you do business and the foundations you have chosen for your business and
2. Give your team members something they will be able to use as they decide, day by day, what kind of behaviors are welcomed and/or expected in your work environment.
I'm gonna give you 5 or 6 examples of how one company did this, so hang on, this is gonna be good.