In this episode of Trades Secrets, we are finally together in person for a special retreat edition of Trades Secrets. We share three simple and effective ways for contractors to attract more leads in 2026. Whether you are just getting started or running a large, established company, these lead generation strategies will help you bring in more business and grow consistently.

We break down how to get a steady stream of Google reviews, how to use Google Local Service Ads (GLSA) to drive quality leads, and why adding interactive tools like instant roof quotes or siding visualizers to your website can build trust and engagement.

We also explain how to nurture those new leads through smart follow-up strategies that keep your business top of mind when it is time for customers to make a decision.

Episode Highlights:

• Reviews Matter: Build credibility with consistent reviews, respond quickly, and get your whole team involved.
• Use Google Local Service Ads: These ads can outperform traditional Google Ads and deliver better results when managed correctly.
• Add Interactive Website Tools: Instant roof quotes, siding visualizers, and other engagement tools help customers take the first step toward contacting you.

Missed an episode? Catch up with our full playlist of Trades Secrets podcasts found here:

• https://www.youtube.com/playlist?list=PL-v2ElYWOqX8jZlaKuHz1krepsTZVY1As

Plus, explore MORE actionable marketing tactics that are not over your head, and apply to ALL trades here: https://tradessecretpodcast.com

Find out how we can help you grow your business: https://elevmarketing.com/

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At Elevation Marketing™, we have a tight team of experts in SEO or Search Engine Optimization, Google Ads, Google Local Service Ads, Google Display, Social Media Ads, Search Engine Marketing (SEM), Content Marketing, and Conversion Rate Optimization (CRO). With a niche focus on Contractor Marketing and working for the Trades, we've been able to make a significant impact on our home services clients. We are more than an agency, we're your marketing partner. Elevating you elevates us. Email us at experts@elevmarketing.com to talk!

Find out how we can help you grow your business: https://elevmarketing.com/

Trades Secrets: Contractor Marketing is for home services contractors and who are looking for easy to implement marketing tips and strategies. This podcast is for you if you're looking for actionable marketing tactics that are not over your head, and apply to ALL trades. We'll keep you apprised of what's new, and what should be on your radar for all things digital marketing.