#7 | Why Your Health & Wellness Podcast Will Never Gain Traction Without a USP
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Are you wondering why your health wellness podcast isn’t gaining traction, even though you’re putting in the work every single week?
In this episode, we unpack why most podcasters struggle to grow — not because of bad content, but because they’re missing one crucial piece: a USP (Unique Selling Point). You’ll learn exactly why your show might be blending into the sea of other wellness podcasts and how to fix that starting today.
By listening, you’ll discover:
- The 9 common misconceptions about what a USP actually is (and isn’t).
- The 3-part equation that makes a podcast truly unique: Weekly Output + Specific Targeting × Concept of the Show.
- The exact steps to craft your own USP and apply it consistently for faster traction and stronger listener loyalty.
If you’re ready to stop blending in and finally gain traction with your health wellness podcast, press play now and learn how to create a USP that makes your show unforgettable.
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This podcast is for high performers, busy professionals, wellness entrepreneurs, fitness coaches, health coaches, life coaches, entrepreneurs, patients, health-conscious women, moms, female leaders and anyone focused on burnout recovery, natural healing, or living mission-driven and purpose-driven lives, who are struggling with bloating, insomnia, weight gain, fatigue, mood swings, brain fog, acne, PCOS, IBS, anxiety, stress, trauma, gut issues, hormone imbalance, low libido, autoimmune flares, food sensitivities, chronic stress, sugar cravings, and depression, and who want to explore deep-rooted healing through gut health, hormones, fertility, autoimmune care, trauma recovery, nervous system regulation, functional medicine, mindset, chronic illness support, holistic health, integrative health, biohacking, emotional healing, metabolism, energy, burnout, thyroid, perimenopause, adrenal fatigue, sleep, detox, nutrition, wellness, fitness, healing, embodiment, and breathwork—with practical guidance to balance hormones, get better sleep, lose weight, boost energy, regulate your cycle, reduce stress, heal your gut, improve mood, reset metabolism, reduce inflammation, optimize health, heal trauma, get pregnant, clear skin, build confidence, feel better, fix digestion, and calm your nervous system.