Are you pouring your heart into your podcast but still struggling to attract coaching clients? You might be missing one game-changing ingredient—a Unique Selling Point (USP).

Most online coaches make the mistake of believing consistent content alone will build traction. But without a USP, your show becomes just another voice in a crowded sea of podcasts. In this episode, you’ll learn why every podcast needs a USP to get coaching clients, and how to define yours—whether you’re 10 or 100 episodes in.

Listen to discover:

1. The 9 myths about what a USP isn’t that most podcasters still believe.
2. The 3-part USP formula: weekly output + specific targeting × unique concept.
3. The actionable steps to make your podcast impossible to ignore—so it attracts loyal fans and paying clients.

If you’re serious about turning your podcast into a powerful client attraction system, this is the episode that will help you craft the USP your show has been missing. Press play now and start standing out today.

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This podcast is designed for high ticket coaches, consultants, solo entrepreneurs, podcast hosts, course creators, service providers, personal brands, and visibility experts in any of the following niches: business, mindset, health, confidence, fitness, spirituality, sales, marketing and more who are tired of low downloads, no ROI, podcast burnout, content fatigue, not converting, not ranking, no sales, podcast plateau, invisible podcasts, not getting clients, dead-end content, no traffic, content treadmills, and low engagement, and are ready to master podcast growth, podcast marketing, podcast strategy, content marketing, personal branding, authority building, thought leadership, podcast sales, podcast monetization, lead generation, podcasting, podcast conversion, content strategy, sales psychology, and online coaching to grow a thriving coaching business with premium offers, increase podcast visibility, spark audience growth, and enhance coaching client attraction through a proven conversion system, podcast funnel, and SEO for podcasts that delivers inbound leads, booked calls, podcast leads, evergreen marketing, scalable marketing, trust building, and effortless sales—all to get more clients, sell high ticket, attract buyers, become known, convert listeners, and build a consistent client pipeline.