"Failure is success in progress" - Albert Einstein

In this episode, I’m digging into one of my favorite (and most uncomfortable) topics: failure, and why it’s never the final word, and how important it is to reframe failure and learn from the messy middle of entrepreneurship.

I’m sharing why I believe failure only truly happens when we stop trying and how reflecting on our past missteps can actually guide us toward clearer, more aligned goals. As I prep for the new year, I’ve been working on being curious when I look at the things that didn’t go as planned (#ADHDlife) and asking what those moments are trying to teach me.

We talk about why success has to be defined on our own terms, how to stay curious instead of critical, and why perfection has no place in sustainable entrepreneurship. I also share a few behind-the-scenes stories, and a pretty vulnerable example, about how I used those experiences to adjust, improve, and move forward.

If you’ve been feeling stuck, disappointed, or spiraling in self-doubt, this episode is a reminder that your “failures” are often your best teachers.

✨ Key Takeaways

• Failure isn’t final—quitting is. Most setbacks are simply data, feedback, or redirection.
  

• Reflection allows for clarity. Looking back with compassion helps you see what worked, what didn’t, and where you want to go next.
  

• Curiosity beats criticism. Approaching mistakes with openness leads to more useful insights than judging yourself.
  

• ADHD and entrepreneurship are messy—but powerful. Detours, unfinished plans, and imperfect follow-through aren’t moral failings; they’re part of the process.
  

• Learning happens through doing. From workshops to daily decision-making, each “mistake” becomes a stepping-stone when you keep moving forward.
  

• Course-corrections are normal. Realigning your goals doesn’t mean you failed; it means you’re paying attention to what you actually need.
  

• You’re not alone in the hard parts. Every entrepreneur—yes, even the wildly successful ones—has stumbled, recalibrated, and kept going.

Mentions + Resources:Join the email list! Use the link below to make sure you don’t miss another Saturday morning love letter from me.

👉 https://thefierceframework.myflodesk.com/list

🗓️ Join the Workshop

If you’re local to Colorado Springs, come join me for the Plan Your Year Workshop — an in-person event designed to help entrepreneurs and creatives reflect, realign, and set a plan that actually feels good. I’d love your feedback and ideas as I shape the event!

👉 https://thefierceframework.myflodesk.com/workshop