9. Print is NOT dead! Here are 3 key things to include in your initial pitch
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9. Print is NOT dead! Here are 3 key things to include in your initial pitch
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Today on the show we are talking about how magazine and online editors work, is print media dead? What is the media looking for in a pitch from you, the business owner and brand. I share a tip on news consumption and answer a listener question about the DIY approach to PR.
I dive into:
· Traditional vs new media
· The power of traditional media
· 3 key things to include in your initial pitch
· Advertising vs earned media
· Why you need to be a resource when talking to traditional media sources
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