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A Case Study of Unprotected Potential

A Case Study of Unprotected Potential

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In today’s Seek ELLAvation® segment, Attorney Ellakisha O’Kelley breaks down the rise and fall of former NBA phenom Sebastian Telfair—not to judge, but to illuminate the real cost of unprotected potential.

This is more than a sports story. It is a lesson for creatives, athletes, founders, and especially First Gen achievers who are rising without the structure, protection, and legal clarity needed to sustain their success.

If you are building anything of value—your brand, your business, your career, or your legacy—this conversation will challenge you to think differently about money, decisions, and ownership.

Elevate your mindset. Protect your assets. Build with intention.
Your potential deserves protection.

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