In this episode, Rob Brown discusses the evolving landscape of accounting firms, emphasizing the importance of understanding the type of firm one wants to become amidst rapid changes driven by technology and market dynamics. He highlights five key signals affecting leadership and firm relevance, including the discomfort surrounding AI, the challenges of the partnership model, and the pressures faced by mid-tier firms. Brown offers takeaways for current and aspiring leaders, focusing on the need for clarity, interpretation of information, and the importance of relevance over tenure in leadership roles.

You can watch this on YouTube here: https://youtu.be/WhG5gORGVCs

Come and join our Accounting Voices Collective on Linkedin to find out more about our shows and virtual networking events: https://www.linkedin.com/company/accounting-voices

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The Accounting Voices Podcast serves accounting firm leaders, managers and partners looking to build their executive presence, influence and credibility both internally and externally. Host Rob Brown delivers insights to help professionals strengthen their personal brand, stay informed about industry changes and navigate disruptive forces affecting accounting business models and trends. Check out the show on your preferred podcast app or platform, or go to the Accounting Voices YouTube channel for all of the episodes in video format. https://www.youtube.com/@accountingvoices

Rob works with consultants/experts in the accounting space via personal interviews to create video snippets and thought leadership pieces. If you have success stories, valued expertise or a brand that needs amplifying, but lack the time to create thought leadership or video content, chat with Rob on LinkedIn: https://www.linkedin.com/in/therobbrown

If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.

In this episode of Accounting Voices, Rob Brown discusses the critical choices accounting firms must make as they navigate the evolving landscape of the profession. He emphasizes the importance of making intentional decisions regarding automation, client relationships, and specialization, highlighting the trade-offs that come with each choice. The conversation explores the four dominant strategic positions firms can adopt and the implications of these choices for their future success.

You can watch this on YouTube here: https://youtu.be/42pAfXia5LwFuture Accounting Firm Models 2026 | The Strategic Trade-Offs Leaders Must Face

Come and join our Accounting Voices Collective on Linkedin to find out more about our shows and virtual networking events: https://www.linkedin.com/company/accounting-voices

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The Accounting Voices Podcast serves accounting firm leaders, managers and partners looking to build their executive presence, influence and credibility both internally and externally. Host Rob Brown delivers insights to help professionals strengthen their personal brand, stay informed about industry changes and navigate disruptive forces affecting accounting business models and trends. Check out the show on your preferred podcast app or platform, or go to the Accounting Voices YouTube channel for all of the episodes in video format. https://www.youtube.com/@accountingvoices

Rob works with consultants/experts in the accounting space via personal interviews to create video snippets and thought leadership pieces. If you have success stories, valued expertise or a brand that needs amplifying, but lack the time to create thought leadership or video content, chat with Rob on LinkedIn: https://www.linkedin.com/in/therobbrown

If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.

2026 is not a reset year for accounting firms.It is a sorting year.

In this episode of Accounting Voices, Rob Brown explains why the accounting profession is splitting and why firms will be forced to choose a direction.

Four fault lines are reshaping the profession:

1. How firms adopt AI

2. How client expectations are changing

3. Whether the next generation wants ownership

4. Which business models survive consolidation

Some firms will gain clarity, margin and confidence. Others will stay busy and quietly fall behind. This episode is not about tools. It is about direction.

You can watch this on YouTube here: https://youtu.be/240ZreNQrT4

Come and join our Accounting Voices Collective on Linkedin to find out more about our shows and virtual networking events: https://www.linkedin.com/company/accounting-voices

◣━━━━━━━━━━━━━━━━━━━━◢

The Accounting Voices Podcast serves accounting firm leaders, managers and partners looking to build their executive presence, influence and credibility both internally and externally. Host Rob Brown delivers insights to help professionals strengthen their personal brand, stay informed about industry changes and navigate disruptive forces affecting accounting business models and trends. Check out the show on your preferred podcast app or platform, or go to the Accounting Voices YouTube channel for all of the episodes in video format. https://www.youtube.com/@accountingvoices

Rob works with consultants/experts in the accounting space via personal interviews to create video snippets and thought leadership pieces. If you have success stories, valued expertise or a brand that needs amplifying, but lack the time to create thought leadership or video content, chat with Rob on LinkedIn: https://www.linkedin.com/in/therobbrown

If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.