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Authors Who Lead - Learn to write a book from bestselling authors and leaders

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Auteur(s): Azul Terronez - Author TEDx Speaker Coach
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If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it.

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  • Start Before You’re Ready | Azul Terronez

    Start Before You’re Ready | Azul Terronez
    Sep 19 2025

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    If you’ve ever dreamed of writing a book but find yourself stuck in “prep mode,” you’re not alone. In this solo episode of Authors Who Lead, I delve into the real mindset blocks that prevent aspiring authors from taking that crucial first step.

    After years of coaching writers—and navigating my own resistance—I’ve identified three common myths that stop talented storytellers from sharing their message. Here’s how you can move past them and finally start writing.

    Timestamp:

    00:00 Dream deferred: the writing struggle
    04:08 Embrace creativity over rigid outlines
    06:23 Reassess priorities, not time
    09:39 Transform self-perception, pursue goals
    12:58 Embark on your writing journey

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
    ✍️ Review on Spotify

    🖱️ Episode Webpage
    Voir plus Voir moins
    14 min
  • How Signature Frameworks Turn Book Ideas Into Impactful Businesses | Charlotte Crowther

    How Signature Frameworks Turn Book Ideas Into Impactful Businesses | Charlotte Crowther
    Sep 13 2025

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    For so many authors, writing a book feels like the pinnacle of their work—the culmination of years of learning, creativity, and leadership. But when the final chapter is written, there’s often a gap. Those powerful ideas don’t always leap from the page into programs, products, or lasting impact.

    On this episode of Authors Who Lead, I sit down with Charlotte Crowther—founder of Signature Framework—to explore how authors can codify their ideas into clear, visual frameworks that fuel growth, clarity, and influence. If you’re writing a book or already have one out in the world, this conversation helps you think bigger about what comes next.

    Timestamp:

    00:00 Visual methodology coaching success
    03:14 Challenges in translating books to business
    09:20 Overthinking hinders authentic creativity
    12:18 Creative incubation strategy
    15:41 Courageous leadership through storytelling
    18:40 Magic of visual thinking
    20:09 Visual aids enhance communication
    26:25 From idea to action: Boss Mums
    29:47 Clarifying purpose for action-driven results
    32:11 Visual branding from written content
    35:26 Appreciation for creative guidance

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
    ✍️ Review on Spotify

    🖱️ Episode Webpage
    Voir plus Voir moins
    37 min
  • Embracing Authenticity | Azul Terronez

    Embracing Authenticity | Azul Terronez
    Sep 5 2025

    Send us a text

    In today’s world, where knowledge is abundant and AI can churn out answers in seconds, readers crave something deeper—authenticity.

    On this episode of Authors Who Lead, I share lessons I’ve learned working with authors who want to lead with their story, not just their expertise. I reflect on my work with bestselling author and negotiation expert Kwame Christian to explore why embracing your uniqueness isn’t just helpful—it’s essential.

    Timestamp:

    00:00 Importance of personal perspective
    03:43 Kwame’s early negotiation journey
    06:55 Finding confidence through conflict
    12:50 Authenticity over completeness in writing
    14:47 Join Authors Who Lead for writing success
    16:42 Book whisperer Azul Terronez

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
    ✍️ Review on Spotify

    🖱️ Episode Webpage
    Voir plus Voir moins
    18 min
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