This episode begins a four-part case study on Patagonia with a conversation on vision and values with Vincent Stanley, Patagonia’s Director of Philosophy. Originally recorded in 2019, the discussion explores how Patagonia’s founding experiences in climbing and environmental activism shaped its long-term purpose and moral orientation.

View the show notes: https://go.lifteconomy.com/blog/patagonia-case-study-1-of-4-vision

Becoming a B Corp is only the beginning.
Our free B Corp Values Assessment helps you see where values are holding and where they’re under pressure. lifteconomy.com/values

In this year-in-review episode, Ryan Honeyman and Emmy Allison take an honest look at what worked, what didn't, and what they’re still wrestling with on Beyond the B and across the B Corp movement. They reflect on controversial moments, listener engagement, and how the new B Corp standards are starting to land in practice. The conversation moves beyond metrics to ask bigger questions about scale, transparency, and what real success could look like in 2026 and beyond. A candid check-in for listeners who are deep in the work and thinking critically about where the movement goes next.

View the show notes: https://go.lifteconomy.com/blog/year-in-review-what-worked-what-didnt-and-whats-next

Unlock your free B Corp Values Assessment—plus tips and insights to help your business grow. lifteconomy.com/values

In this episode, Ryan and Emmy dig into the newly released 14-step B Corp certification process and make sense of what companies can expect as the standards shift. They walk through each phase in plain language, highlight what has changed, and offer practical context on where organizations tend to feel overwhelmed. Along the way, they share their own reactions and insights as they sort through the details together.

If you’re trying to understand how the new process works, what to prioritize, or how to get started without feeling buried, this episode gives you a clearer view of what’s ahead and how to navigate it more confidently.

View the show notes: https://go.lifteconomy.com/blog/mailbag-unpacking-the-new-14-step-b-corp-certification-process

Unlock your free B Corp Values Assessment—plus tips and insights to help your business grow. lifteconomy.com/values