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BigDeal

BigDeal

Auteur(s): Codie Sanchez
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 You can change your life and make a dent on the world. This podcast uncovers the unfiltered lessons from the smartest minds straight to you, in conversations so honest you feel guilty listening in. We believe the current way of thinking is not working. The average person has become unhappy, unhealthy and financially struggling. You are not that person. This podcast will kick you in the shin with truth and tactics they should have taught us but gatekept. Hosted by Codie Sanchez, entrepreneur, investor and reformed journalist. You are a BigDeal to us. Finances personnelles Gestion et leadership Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • #123 The 7 Communication Traps That Quietly Kill Your Authority

    #123 The 7 Communication Traps That Quietly Kill Your Authority
    Feb 24 2026
    You can be the smartest person in the room and still lose it entirely because of the way you speak. After years on Wall Street and building businesses, I learned the hard way that intelligence without delivery is invisible. Authority isn't about being right — it's about being heard. In this episode, I break down the seven communication traps that quietly sabotage high performers, founders, and anyone tired of being overlooked. These aren't anecdotal — they're rooted in neuroscience, persuasion research, and real-world performance psychology… and once you see them, you'll spot them everywhere. You'll learn:• Why excessive hedging kills your competency score — and how confidence beats correctness in credibility• How over-explaining signals insecurity and reduces processing fluency• Why talking too fast during key moments makes people distrust you — even when you're right• The three S's of landing your point: shorter, slower, stronger• Why Steve Jobs rehearsed keynotes for hours to look effortless• How self-deprecation tanks your perceived ability in hiring and promotion decisions• The shocking study showing modest candidates get liked more but hired less• Why showmanship isn't arrogance — it's survival in a world that rewards clarity• How processing fluency makes simple ideas feel smarter and more truthful• The one-sentence framework Jobs used to control entire product launches This isn't about faking confidence or pretending to be someone you're not. It's about aligning how you deliver with the outcomes you want. Smart people see complexity. Winners communicate it clearly. If you've ever felt overlooked, interrupted, or dismissed despite knowing your stuff — this episode will permanently change how you show up. ___________ 00:00:00 Introduction 00:00:32 Trap 1 00:04:19 Trap 2 00:07:26 Trap 3 00:09:55 Trap 4 00:11:40 Trap 5 00:13:22 Trap 6 00:15:26 Trap 7 00:17:45 The Pattern Behind All Traps 00:18:31 Your Speaking Reset Framework ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices
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    22 min
  • #122 Inside the Minds of the Most Successful Founders | David Senra

    #122 Inside the Minds of the Most Successful Founders | David Senra
    Feb 19 2026
    Is success in business simply about having the right idea, raising the perfect amount of money, or having the right connections? According to our guest today, David Senra, it’s none of those. It’s about obsession. David Senra has read 400+ biographies of history’s greatest entrepreneurs, studying how they actually built their companies. On his podcast Founders, he distills the lives of iconic builders into actionable frameworks. He also hosts in-depth conversations with living founders on his new show David Senra — from Daniel Ek to Michael Dell to Todd Graves — extracting the mental models you only earn after decades in the arena. In this wide-ranging conversation, we break down: • Why history’s greatest entrepreneurs hire for spikes, not well-rounded resumes • Why durability is a first-rate virtue — and most businesses die of indigestion, not starvation • How Steve Jobs worked barefoot at Atari — and why Nolan Bushnell kept him anyway • Why George Lucas bet unapologetically on himself • How Sam Zell tortured himself into greatness — and why he chose freedom over money • Why Michael Dell says he works “all the days” • The founder archetypes framework — and why founder-problem fit beats founder-market fit • Why Todd Graves hasn’t changed his menu in 30 years — and built a $20B chicken empire • How Rick Rubin became a reducer, not a producer — and why ruthless editing creates timeless work • Why belief comes before ability — non-negotiable for builders If you want to think like Jobs, Bezos, Zell, or Munger, this episode will permanently change how you approach focus, entrepreneurship, and building something that lasts. Turn attention into revenue with https://beehiiv.link/nt66tb. Use CODIE30 for 30% off your first 3 months. Take your personal data back with Incogni! Use code BIGDEAL at the link below and get 60% off an annual plan: https://incogni.com/bigdeal Follow David Senra: Founders Podcast: https://www.founderspodcast.com New Show (David Senra): Available on all platforms Instagram: @founderspodcast ___________ 00:00:00 Introduction 00:00:42 The Lonely Founder Life: Why Entrepreneurs Need Founder Friends 00:01:04 Marriages and Relationships of History's Greatest Entrepreneurs 00:03:07 Is Entrepreneurship a Trauma Response? 00:05:26 Hiring for Spikes: The Steve Jobs Employee Philosophy 00:10:12 George Lucas and the Power of Unapologetic Self-Investment 00:12:39 Longevity Over Everything: Building Companies That Last Decades 00:18:37 Do You Have to Be Obsessed to Win? 00:19:35 The Inner Monologue Shift: From Negative to Positive Fuel 00:35:48 Keep Your Circle Small: The Sam Zell Approach to Relationships 00:42:03 Personal Standards and the Yardstick for Quality 00:47:30 Sam Zell's Life Philosophy: Freedom, Focus, and the One True Luxury 00:50:29 Start, Scale, Sell Is a Trap: Find Your Last Business 00:52:36 Complexity Is the Killer: The Sam Walton Bureaucracy Battle 00:59:15 Simplify to Amplify: Raising Cane's, Papa Bagels, and the Power of One Thing 01:07:13 Founder Problem Fit: Know Your Archetype 01:25:17 AI, Electricity, and Thin Horizontal Enabling Layers 01:30:50 Mute the World and Build Your Own: The Daily Design Philosophy 01:34:59 The Power of Simple Obsession ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthi Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h et 45 min
  • #121 How to Start A Business With NO Money | Blake Mycoskie (Founder of TOMS)

    #121 How to Start A Business With NO Money | Blake Mycoskie (Founder of TOMS)
    Feb 13 2026
    Most people think you need money to build a business. Blake Mycoskie proves you need creativity, conviction, and resilience. He built TOMS from $3,000 into a $600 million exit and launched multiple bootstrapped ventures, revealing what it really takes to start from nothing. In this raw conversation, Blake shares the frameworks behind businesses started with almost no capital — including a $500 laundry service that made $100K in three days and a $1,500 driver’s ed company. He explains why too much funding can hurt startups, how he cold-called Kid Cudi into becoming a founding partner, why industry experience can limit innovation, and his “utility marketing” approach — showing real value instead of selling hype. Blake also opens up about the depression that followed his success, waking at 3 AM with suicidal thoughts, and the healing journey that led to Enough, his mental health movement. He discusses lessons from failure at TOMS, using AI therapy during panic attacks, confronting his core belief of “I’m not enough,” mantra meditation, scheduling joy, walking the Camino, and why bold goals should be held loosely. This is practical entrepreneurship and personal transformation from someone who built millions from pocket change and found purpose beyond profit. Ready to turn your newsletter into your career? Head to https://beehiiv.link/nuiowa and use code CODIE30 for 30% off your first three months. ___________ 00:00:00 Introduction 00:01:11 Starting Businesses With Zero Money: The EZ Laundry Story 00:03:06 The Two Biggest Lies Entrepreneurs Are Told 00:07:15 Utility Marketing: The Purple Cow Principle 00:11:08 Taste, Style, and Hiring the Right People 00:20:25 The ENOUGH Movement: From Depression to Purpose 00:31:52 The Dark Night: Suicidal Ideation and the Path to Healing 00:44:18 Big Goals Loosely Held: The Buddha Tree Moment 00:48:50 AI Therapy and Pattern Interrupts: Tools for Mental Health 00:55:26 Scheduling Joy and Engineering Adventure Into Life ___________ MORE FROM BIGDEAL 🎥 YouTube: https://www.youtube.com/@podcastbigdeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod MORE FROM CODIE SANCHEZ 🎥 YouTube: https://www.youtube.com/@codiesanchezct 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez OTHER THINGS WE DO 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h et 8 min
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Les plus pertinents
Codie, this podcast is so very much needed for those of us who struggle with the tough conditions of the current economic age. As the cost of living rises and buying power decreases, we need to implement innovative strategies that will make all the difference. It feels hopeless out there, but it turns out we have all the reason not to despair.

Thank you for bringing out the ideas that not only challenge common beliefs, but that give us real power and real capability. I fiercely love your podcast and the episodes are so valuable I'll be listening to all of them over again.

Every interview is tailored to give the audience financial education and actionable advice that can truly move one's life forward. It's the real deal.

I can't say enough good things about this pod. Keep it going Codie, there are some of us in Canada that especially can use this!!

Refreshing advice for struggling millennials

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