And we're back for another WYW Case Study episode. Today, we've got Kate Mitchell, an event tech specialist. Kate joined us in our most recent cohort at the very beginning stages of starting her business, and her biggest struggle? Communicating her value (she didn't want to "sell" and feel salesy!) AND not knowing what to say when she's "putting herself out there" in a way that's not same same and boring.

In our conversation we dive into:

• How Kate went from 1 client (who was a friend) to 10 clients in just a couple of weeks of joining WYW
• Why understanding the objective of what you're writing is key
• What Kate did to navigate through the mindset wobbles she had in "selling" and putting herself out there
• Expressing her personality authentically and how that helped her stand out

You can follow Kate personally here: https://www.instagram.com/sbceventsau

*Want to be my next success story?!*

DOORS TO the 2025 COHORT of Wordfetti Your Words is NOW OPEN! Click here to learn more: https://www.wordfettigroup.com/wyw

You’ve heard it before. There’s a shift in the consumer and business landscape right now. But what does this ACTUALLY mean for you as a business and what do you need to be weary of in this era?! In this episode I dive into the 3 shifts happening right now in 2025, and what your consumers NEED from you to feel buyer confidence.

(if you want to take this one step further and learn HOW you can write copy that sells, make sure you join me in my brand new free live masterclass next week: wordfettigroup.com/masterclass ”3 secrets to writing words that do the selling for you in 2025”)

I recently had a client ask whether I had any strategies or "tips" around showing up online and writing "confidently". And the answer I gave her? Is probably not what you'd expect.

Take a listen into this episode, where I dive into:

• The real reason you might feel creatively blocked (and it’s not a lack of strategy)
• How perfectionism is the sneaky gremlin sabotaging your visibility
• 2 powerful questions to break free from limiting beliefs
• The simple mindset shift that changes how (and why) you show up online

*Want to join The Wordfetti Club? Be part of the waitlist here to know when spots open next: wordfettigroup.com/clubwaitlist*

*Want to identify what's keeping you stuck, unlock it, and learn how to turn the words out of your head into words on paper FAST?! Join me in my annual copywriting workshop happening NEXT WEEK. 3 days. 1 hour each day. 2 masterclasses. 1 live Q&A to get feedback and ask me questions. $49. You do NOT want to miss this: wordfettigroup.com/bootcamp