In this week's episode of Branding Dems, Ken and Gabby sit down to discuss the week's tumultuous events.

We get into everything and in between, from the ICE tragedy in Minnesota, Trump's obsession with Greenland, and how Dems can use this moment to gain momentum through midterms.

Polls are showing that Gen-Z is possibly turning blue(r). How do we make sure this isn't just a reaction to a (very bad) Trump admin? Tune in to hear how Dems can create a long-lasting brand that resonates with voters, whether they're Gen Z or Boomers.

Hear more from Ken @brandingdems

Email gabby@brandingdemocrats.com if you’d like to be a guest on our show.

On today's episode, we sit down with creator Chris, better known as @HappyAtheist on TikTok. Chris shares what pushed him from being a “just a scroller” into making political content when Trump moved toward a second term, and how his calm, clip-by-clip takedown style became such a powerful way to cut through blatant lies online.

Together, we discuss how to buildi a sustainable Democratic base heading into the midterms, including taking cues from fighters like Maxwell Frost, AOC, Jasmine Crockett, and James Talarico. We also dig into why the nonstop global chaos cycle (Venezuela, Greenland, and more) can function as a distraction from what’s happening at home, and why Democrats have to keep pulling the message back to everyday life: healthcare costs, corruption, and billionaires consolidating power.

To hear more from Chris: @HappyAtheist

Check out Ken on TikTok: @BrandingDems

Want to be a part of the Branding Democrats Community?

Follow us on our social media👇👇👇

Instagram: @brandingdems

TikTok: @brandingdems

Twitter: @brandingdems

Email gabby@brandingdemocrats.com if you’d like to be a guest on our show.

Happy New Year and welcome to 2026.

We are kicking off the year with an unfiltered recap of 2025 and some predictions (and calls to action) for the year ahead.

We discuss how in 2025, Trump --- among the many terrible things he did for our country -- created a U.S. economy, where billionaires keep winning and everyone else keeps paying.

We dig into what Democrats still haven’t fixed (a real, unified brand that people can feel), why “Trump is dangerous” wasn’t enough to break through, and what it will actually take to win back trust before the midterms. The conversations gets into our predictions for 2026, including (but not limited to) fractures inside the GOP, the fight for the House, and Ken’s biggest fear about the future.

If you’re feeling exhausted, angry, or just determined to do something this year — this one’s for you.

Want to join the conversation or be a guest? Email Gabby @gabby@brandingdemocrats.com.

Follow Ken at @BrandingDems on TikTok and Instagram.

Want to be a part of the Branding Democrats Community?

Follow us on our social media👇👇👇

Instagram: @brandingdems

TikTok: @brandingdems

Twitter: @brandingdems

Email gabby@brandingdemocrats.com if you’d like to be a guest on our show.