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Brands Over Brews

Brands Over Brews

Auteur(s): Pat Cooper
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Hosted by marketing expert, Pat Cooper, this is not your typical marketing podcast. Join us as we dive deep into the minds of marketing and business leaders who are shaping the future of the industry. Each episode is a captivating journey into the strategies, insights, and personal stories of our guests. Get ready for unfiltered discussions every Monday morning.

Interested in becoming a guest? Fill out our form at www.brandsoverbrews.com/guest.

Sign up for our weekly newsletter at www.brandsoverbrews.com.

You can follow the show on social @brandsoverbrews.

© 2024 Brands Over Brews Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • 29. Callum Armstrong: [MINI MASTERCLASS] 7 Ways to Improve Your B2B Website Performance

    29. Callum Armstrong: [MINI MASTERCLASS] 7 Ways to Improve Your B2B Website Performance
    Dec 23 2024

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    Callum Armstrong is a marketing coach and social entrepreneur. Over the last 6+ years, he has developed a content marketing agency, coached clients, and started, built, and exited a handful of companies. In his current role, he helps businesses and environmental charities to get lasting results from their marketing. He also runs Conservation Amplified, a charity that produces the People Helping Nature podcast and creates interesting content to help make environmental conservation mainstream.

    On today's first mini masterclass, we welcome Callum back on the show to break down the top 7 ways to improve your B2B website. Learn how to elevate your digital marketing funnel where most journeys start - on your site.

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    Follow Callum
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    Visit www.pasteandpublish.com
    Listen to Conservation Amplified

    Follow Pat
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    6 min
  • 28. Callum Armstrong: The Four-Step Fishing Method For Reeling in Better Leads

    28. Callum Armstrong: The Four-Step Fishing Method For Reeling in Better Leads
    Dec 16 2024

    Love the show? Send us a message to get featured in one of our future episodes.

    Callum Armstrong is a marketing coach and social entrepreneur. Over the last 6+ years, he has developed a content marketing agency, coached clients, and started, built, and exited a handful of companies. In his current role, he helps businesses and environmental charities to get lasting results from their marketing. He also runs Conservation Amplified, a charity that produces the People Helping Nature podcast and creates interesting content to help make environmental conservation mainstream.

    On today's episode, we cover:

    • Callum's favorite brew (01:27)
    • 4 step method for getting your content right (02:26)
    • Getting the most value out of content marketing (09:07)
    • How Conservation Amplified is making biodiversity conservation mainstream (13:32)
    • Callum's hot take on how brands are communicating with customers (18:08)
    • Final thoughts and takeaways (20:38)

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    Follow Callum
    Follow Callum on LinkedIn
    Visit www.pasteandpublish.com
    Listen to Conservation Amplified

    Follow Pat
    Follow Pat on X @patbcooper
    Follow Pat on LinkedIn

    Follow the Show @brandsoverbrews
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    Join the Brands Over Brews Newsletter

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    23 min
  • 27. Mike Begg: Why eCommerce Brands Can't Ignore Niche Global Markets

    27. Mike Begg: Why eCommerce Brands Can't Ignore Niche Global Markets
    Nov 26 2024

    Love the show? Send us a message to get featured in one of our future episodes.

    Mike Begg is an entrepreneur and expert in eCommerce and digital marketing. Mike co-founded AMZ Advisers with his two partners in 2015, which has generated over half a billion in sales for its clients. Mike and the AMZ team also operate AMZ Courses, educating Amazon sellers on how to maximize sales on the platform, and GoAvance, which helps brands expand into Latin America. Mike loves sharing advice and help on anything related to Amazon and building businesses.

    On today's episode, we cover:

    • Mike's favorite brew (01:36)
    • How Mike got started in eCommerce (02:41)
    • Going global with product-based brands (08:02)
    • The best platforms for eCommerce (12:05)
    • Mike's hot take on using Amazon for brand building (14:11)
    • Final thoughts and takeaways (15:49)

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    Follow Mike
    Follow Mike on LinkedIn
    Follow Mike on X
    Follow Mike on Instagram

    Follow Pat
    Follow Pat on X @patbcooper
    Follow Pat on LinkedIn

    Follow the Show @brandsoverbrews
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    19 min

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