This week on Buffering, we are welcoming back John Durocher, Chief Operations Officer at Calix to break down the moments that defined broadband in 2025, and the expectations shaping the industry in 2026. Join John, Gabe, and Zack as we unpack what’s changed, why it matters, and how customer experience is being redefined in 2026, and what local providers can do to prepare for what’s coming next.

This week on Buffering, we are joined by Amrit Chaudhuri, Chief Marketing Officer at Calix, to discuss how AI is reshaping modern marketing and customer growth, while exploring Amrit’s journey from Engineering to Marketing. Join Amrit, Gabe, and Zack as we unpack lessons on micro-segmentation and how AI can assist and automate across new business models driven by AI platforms.

This week on Buffering, we are exploring how brands can strategically recover (and avoid) the discount trap, as well as the psychological forces at play as consumers shift from deal hunting to genuine brand connections. Join Zack and Gabe as we break down why constant price cuts erode brand value and how deep discounts attract transactional shoppers instead of loyal fans.

This week on Buffering, we dive into how Rivian is transforming the automative experience by blending immersive space with dynamic digital storytelling. Join Zack and Gabe as we explore how Rivian is creating a brand journey that prioritizes emotional connection over traditional sales tactics with a customer-first philosophy.

In this Ping, we are looking to the western sky to ask: “Is your broadband business good, or Wicked?”. Join Zack and Christina as we draw on lessons from Wicked, and explore the two paths facing every service provider, while unmasking the industry’s “Wizard”, and the importance of delivering a trusted subscriber experience as a Broadband Experience Provider.

This week on Buffering, we are joined by Seth Thompson, Sales Manager at Calix, to discuss building a career through content creation, long before the audience shows up. Join Zack, Gabe, and Seth as we break down how creators and professional can grow with consistency, turn small ideas into big moves, and publish content with purpose to grow your network.

This week on Buffering, we are joined by Steve Mammone, President and Co-Founder of getfused to discuss how companies can innovate online, and how AI is reshaping the future of digital sales.

Join Zack, Gabe and Steve as we dive deep into the world of e-commerce, with Steve sharing his unique journey from a non-traditional marketing background to founding a leading creative agency, and how companies can build online experiences, with the power of iteration and innovation.

In this Ping, we explore how companies like Tesla and Rivian are transforming automotive service into an effortless, proactive, and convenient experience, shifting brand narratives from transactional relationships to indispensable lifestyle partners that cement loyalty and turn operational excellence into a powerful marketing engine.