What does it take to bet on yourself and build a business from scratch? Especially one that powers the live shows of Post Malone, 21 Pilots, and hundreds of touring artists? In this episode of Build Boldly, host Pat Rodgers sits down with TJ Beechill, founder of NEAT Audio, to unpack his remarkable journey from Sweetwater sales engineer to co-owner of a nationally recognized tech company in the live music space.

TJ shares how a cold DM and a single opportunity turned into a full-blown enterprise, providing critical playback redundancy systems to over 300 national touring acts. You’ll hear how he navigated leaving a full-time job, scaled operations out of his garage, and built a partnership with Sweetwater that transformed his business.

If you are a creative entrepreneur or a tech founder-in-the-making, this episode is packed with tactical insights on calculated risk-taking, work-life balance, strategic growth, and the power of betting on yourself.

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Connect with Pat Rodgers on LinkedIn
Learn more about RISE Commercial District Website | Instagram | YouTube | LinkedIn

Build Boldly is produced by Palm Tree Pod Co.

From AI, cybersecurity, to MSP strategy, IT has the ability to make or break your business. In this episode of Build Boldly, host Pat Rodgers is joined by Marcus Livers, Director of RISE Connect and resident IT expert, for a crash course in building a secure, scalable, and tech-savvy business. They break down the role of Managed Service Providers (MSPs), cybersecurity and ransomware protection to cloud solutions, communication platforms, and AI tools like ChatGPT.

Marcus shares practical strategies for choosing the right software, avoiding outdated tech bottlenecks, implementing mobile device management (MDM), and future-proofing your business with scalable IT infrastructure.

Whether you’re a solo founder or managing a growing team, this episode offers real-world insights into protecting your digital assets, improving internal operations, and leveraging technology to drive growth. If you're ready to stop patching problems and start planning for the future, this conversation is your IT playbook.

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Connect with Pat Rodgers on LinkedIn
Learn more about RISE Commercial District Website | Instagram | YouTube | LinkedIn

Build Boldly is produced by Palm Tree Pod Co.

After a costly misstep with the wrong web development partner, host Pat Rodgers from RISE sits down with the person who helped turn it all around, Bradley Givens, CEO of Expedition. In this episode of Build Boldly, they dive into what really makes a high-performing website, how to avoid vendor pitfalls, and why investing in the right partner is critical for long-term business growth.

Bradley shares how Expedition helps service-based businesses optimize their websites for conversion, not just aesthetics. They break down why low-cost solutions can cost more in the long run, how to identify the right time to move beyond DIY platforms like Squarespace, and what business owners should demand from their web vendors. Plus, learn how Expedition’s new pricing transparency tool is changing the game for business owners who want clarity and control in their website projects.

Whether you’re planning a new website or trying to fix a broken one, this conversation is packed with real-world insights, hard-earned lessons, and tactical advice for building a digital presence that drives results.

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Connect with Pat Rodgers on LinkedIn
Learn more about RISE Commercial District Website | Instagram | YouTube | LinkedIn

Build Boldly is produced by Palm Tree Pod Co.