Wondering how to get more sales for your small business?

If you’ve been posting on social media, sending emails, and keeping your website up to date—but you’re still not seeing sales—you’re not alone.

In this episode, I share practical strategies to boost sales for your small business by improving your website, email marketing, and social media. Key Takeaways Sales often stall when your messaging is outdated, unclear, or aimed at the wrong audience. Consistency matters, but curiosity and experimentation are what help you find what really works.

Let's talk about how to use social media, email marketing, and your website to increase your sales!

Interested in working together? Start with my intake form here.

Learn more about the Build Your Marketing Muscles membership group.

More ways to connect:

Website: www.gwenmontoya.com
TikTok: www.tiktok.com/@gmontoyapdx
YouTube: www.youtube.com/gwenmontoya
Instagram: www.instagram.com/gmontoyapdx

If you've been relying on one platform or feeling discouraged by dropping engagement, you'll find ideas to help you refocus your marketing efforts, build resilience, and create a strategy that keeps working (now and in the future).

In This Episode, You’ll Learn:

Why staying focused in your business means learning to adapt How to shift your marketing strategy when platforms or algorithms stop working

Why relying on one social media platform is risky (and what to do instead)

How to choose where to show up next, based on your audience's habits

The role analytics play in helping you stay grounded and strategic How providing an excellent customer experience can be your secret marketing weapon

What to do when your offers no longer resonate with your audience

How to move forward with confidence, even when marketing feels uncertain

Interested in working together? Start with my intake form here.

Learn more about the Build Your Marketing Muscles membership group.

More ways to connect:

Website: www.gwenmontoya.com
TikTok: www.tiktok.com/@gmontoyapdx
YouTube: www.youtube.com/gwenmontoya
Instagram: www.instagram.com/gmontoyapdx

In this episode, we’re diving into how to make your existing email list more effective, and why it might be time to move email marketing up a notch on your to-do list. If you already have a list, an opt-in, and maybe even some automations running, this episode is for you. I’m sharing practical ways to evaluate what’s working, fix what isn’t, and make sure your emails are actually doing the job of connecting with your audience.

As a marketing strategist, I believe email marketing is one of the most powerful (yet often underused) tools small business owners have—and it’s time to start giving it the attention it deserves.

What You’ll Learn in This Episode:

Why email marketing deserves more of your attention than it’s probably getting
How email compares to social media when it comes to reach and engagement
What metrics actually matter—and what they can tell you about your audience
How to adjust your link strategy to increase clicks and reduce overwhelm
Why mobile-friendly, bite-sized emails can boost your results
️ When to break up long digests into smaller, more focused emails
The value of showing up consistently for the people who’ve already raised their hand to hear from you

Who This Episode Is For:
✔️ You already have an email list
✔️ You’ve set up an opt-in or automation
✔️ You’re ready to optimize what’s already in place
🚫 If you’re brand new to email marketing, start with setting up your list first (I recommend MailerLite as a great beginner-friendly platform with a solid free plan—this is not sponsored, just a helpful tip!)

Takeaway:
Your email list is full of people who have already said yes to hearing from you. Let’s make sure you’re giving them something worth opening, clicking, and engaging with—without overwhelming yourself or your subscribers.

Interested in working together? Start with my intake form here.

Learn more about the Build Your Marketing Muscles membership group.

More ways to connect:

Website: www.gwenmontoya.com
TikTok: www.tiktok.com/@gmontoyapdx
YouTube: www.youtube.com/gwenmontoya
Instagram: www.instagram.com/gmontoyapdx